Is the $27,690 price on this 2027 Hyundai Santa Fe a good deal?

OAV rates this as a Great Deal because the asking price of $27,690 is below the typical market range for this vehicle.

How long does a 2027 Hyundai Santa Fe typically stay on dealer lots?

Comparable Hyundai Santa Fe listings in TX spend an average of 97 days on dealer lots.

Where is this 2027 Hyundai Santa Fe located?

This vehicle is listed in Irving, TX 75062. VIN: 5NMP14GL1VH240104. Mileage: 5 miles.

What is the broader-model price range for this 2027 Hyundai Santa Fe?

Across 19 same-year Hyundai Santa Fe listings spanning trims and configurations, prices range $37,190 to $37,750. This is broader-model context and sits above this vehicle's MSRP, so OAV does not use it as a trim-matched estimate of this vehicle's value.

2027 Hyundai Santa Fe SE for Sale in Irving, TX

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Vehicle Details

VIN5NMP14GL1VH240104

TrimSE

Exterior ColorWhite

DrivetrainFWD

Engine2.5L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typenew

MSRP$27,690

Days on Lot13

Great Deal

$27,6905 mi

Dealer-reported mileage — not independently verified by OAV.

Irving, TX 75062

Is this 2027 Hyundai Santa Fe SE a good deal?

OAV verdict: Great Deal

Why: Listed at $27,690, below a broader same-model range of $37,190–$37,750. That range spans trims and configurations and sits above this vehicle's MSRP, so OAV does not state a precise trim-level discount yet (19 comparable listings). Days on lot: 13 days (market average 97 days).

Manufacturer MSRPReference

$27,690

This vehicle $27,690 · priced at MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

This vehicle's comparable set spans trims and configurations and sits above its MSRP, so the figures below are shown as broader-model context — not a trim-matched estimate of this vehicle's value. OAV is not stating a precise savings figure until configuration-level matching is applied.

$27,690 · $9,500 below broader-model low

Broader-model range: $37,190 – $37,750
vs. broader-model low: — $9,500
Comparable vehicles: 19

Broader-model listing midpoint

$37,470

This vehicle $27,690 · Broader-model context — not a trim-matched estimate of this vehicle's value

The midpoint of the same-year, same-model comparable set, which currently spans trims and configurations and sits above this vehicle's MSRP. OAV does not use it to state this vehicle's savings until configuration-level matching is applied. How OAV rates new-car deals.

Comparable vehicles nationally recently sold in an estimated 12–65 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$37,190 – $37,750

Regional Range$36,154 – $40,840

Clay Cooley Hyundai Irving

Irving, TX

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from clay cooley hyundai irving →

Request availability and out-the-door price

OAV will route your inquiry to Clay Cooley Hyundai Irving for current availability of this 2027 Hyundai Santa Fe SE and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2027 Hyundai Santa Fe

Listing updated: Aug 15, 2026

Listed by a franchise dealer in Irving, TX · On lot for 13 days · VIN verifiable at NHTSA

This new 2027 Hyundai Santa Fe SE is listed at $27,690 by clay cooley hyundai irving in Irving, TX 75062. It has 5 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 19 comparable listings matched to this vehicle, the estimated market range is $37,190 to $37,750. The local market range in TX is $37,190 to $37,750. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 13 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Irving, TX suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2027 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Irving, TX, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMP14GL1VH240104 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2027 Hyundai Santa Fe Market in TX

TX Market Listings

4,841

Average Price

$40,170

Price Range

$24,345–$61,225

Avg Days on Lot

Based on all 4,841 2025-2029 Hyundai Santa Fe listings in the TX market, the average asking price is $40,170. This listing at $27,690 is $12,480 below the broader TX average (31% below the TX average). This is a wider, all-trim comparison across TX; OAV's price verdict above uses the closer comparable set. Comparable prices in TX range from $24,345 to $61,225. Similar vehicles spend an average of 97 days on dealer lots in this market.