Is the $36,543 price on this 2026 Hyundai Santa Fe a good deal?

OAV rates this as Fair Price because the asking price of $36,543 is within the typical market range for this vehicle.

What is the average price for a 2026 Hyundai Santa Fe in MD?

Based on 3,520 comparable listings in MD, the average asking price for a 2024-2028 Hyundai Santa Fe is $42,282, with prices ranging from $25,499 to $54,705.

How long does a 2026 Hyundai Santa Fe typically stay on dealer lots?

Comparable Hyundai Santa Fe listings in MD spend an average of 87 days on dealer lots.

Where is this 2026 Hyundai Santa Fe located?

This vehicle is listed in Gaithersburg, MD 20879. VIN: 5NMP14G15TH077114. Mileage: mileage not reported.

What is the fair market price range for this 2026 Hyundai Santa Fe?

OAV's Price-to-Market analysis estimates the fair market range is $33,910 to $38,003, based on 11 comparable vehicles.

Vehicle Details

VIN5NMP14G15TH077114

TrimSE

Exterior ColorWhite

DrivetrainFWD

Engine1.6L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typenew

MSRP$39,140

Days on Lot284

2026 Hyundai Santa Fe

Fair Price

$36,543Mileage not verified

Gaithersburg, MD 20879

Is this 2026 Hyundai Santa Fe SE a good deal?

OAV verdict: Fair Price

Why: Listed at $36,543, comparable market range $33,910–$38,003, based on 11 comparable listings. Days on lot: 284 days (market average 87 days).

Market price position

Lowest comparable ($)

33,910

Highest comparable ($)

38,003

This vehicle's price ($)

36,543

$36,543 · within market range

$33,910comparable$38,003

Regional range: $33,910 – $38,003
vs. market: $2,633 above low · $1,460 below high
Comparable vehicles: 11

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 17–87 days.

Verify before inquiring

This listing has been on market about 3.3x longer than typical for similar vehicles (cohort sells in 17–87 days; this one is at 284). Long days-on-lot on a fast-turn cohort can signal title concerns, mechanical issues, or pricing the dealer won't actually honor. Recommend a vehicle history report before spending more time.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$33,910 – $38,003

Regional Range$31,800 – $41,283

Dealer Info

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Gaithersburg, MD

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About This 2026 Hyundai Santa Fe

Listing updated: May 18, 2026

Listed by a franchise dealer in Gaithersburg, MD · On lot for 284 days · VIN verifiable at NHTSA

This new 2026 Hyundai Santa Fe SE is listed at $36,543 by a franchise dealer in Gaithersburg, MD 20879. The exterior color is White. It features a FWD drivetrain with a 1.6L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 11 similar vehicles in the Gaithersburg market, the estimated market range is $33,910 to $38,003. The local market range in MD is $33,910 to $38,003.

This vehicle has been on the lot for 284 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Gaithersburg, MD suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2026 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Gaithersburg, MD, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMP14G15TH077114 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Hyundai Santa Fe Market in MD

Comparable Vehicles

3,520

Average Price

$42,282

Price Range

$25,499–$54,705

Avg Days on Lot

Based on 3,520 comparable 2024-2028 Hyundai Santa Fe listings in MD, the average asking price is $42,282. This listing at $36,543 is $5,739 below average (14% below market). Comparable prices in MD range from $25,499 to $54,705. Similar vehicles spend an average of 87 days on dealer lots in this market.