Is the $35,930 price on this 2026 Hyundai Santa Fe a good deal?

OAV rates this as Fair Price because the asking price of $35,930 is within the typical market range for this vehicle.

What is the average price for a 2026 Hyundai Santa Fe in OK?

Based on 1,670 comparable listings in OK, the average asking price for a 2024-2028 Hyundai Santa Fe is $39,568, with prices ranging from $24,769 to $56,735.

How long does a 2026 Hyundai Santa Fe typically stay on dealer lots?

Comparable Hyundai Santa Fe listings in OK spend an average of 78 days on dealer lots.

Where is this 2026 Hyundai Santa Fe located?

This vehicle is listed in Norman, OK 73069. VIN: 5NMP14G10TH108902. Mileage: 9 miles.

What is the fair market price range for this 2026 Hyundai Santa Fe?

OAV's Price-to-Market analysis estimates the fair market range is $34,700 to $39,231, based on 24 comparable vehicles.

Vehicle Details

VIN5NMP14G10TH108902

TrimSE

Exterior ColorBlack

DrivetrainFWD

Engine1.6L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typenew

MSRP$38,680

Days on Lot110

Days on Market109

2026 Hyundai Santa Fe

Fair Price

$35,9309 miles

Norman, OK 73069

Market price position

Lowest comparable ($)

34,700

Highest comparable ($)

39,231

This vehicle's price ($)

35,930

$35,930 · within market range

$34,700comparable$39,231

Regional range: $34,700 – $39,231
vs. market: $1,230 above low · $3,301 below high
Comparable vehicles: 24

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 17–87 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$34,700 – $39,231

Regional Range$31,190 – $39,231

Dealer Info

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Norman, OK

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About This 2026 Hyundai Santa Fe

Listing updated: May 5, 2026

Listed by a franchise dealer in Norman, OK · On lot for 110 days · VIN verifiable at NHTSA

This new 2026 Hyundai Santa Fe SE is listed at $35,930 by a franchise dealer in Norman, OK 73069. It has 9 miles on the odometer. The exterior color is Black. It features a FWD drivetrain with a 1.6L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 24 similar vehicles in the Norman market, the estimated market range is $34,700 to $39,231. The local market range in OK is $34,700 to $39,231.

This vehicle has been on the lot for 110 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this deal is rated

OAV compares this 2026 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Norman, OK, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMP14G10TH108902 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Hyundai Santa Fe Market in OK

Comparable Vehicles

1,670

Average Price

$39,568

Price Range

$24,769–$56,735

Avg Days on Lot

Based on 1,670 comparable 2024-2028 Hyundai Santa Fe listings in OK, the average asking price is $39,568. This listing at $35,930 is $3,638 below average (9% below market). Comparable prices in OK range from $24,769 to $56,735. Similar vehicles spend an average of 78 days on dealer lots in this market.