U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
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Vehicle Details

VIN5NMP14G10TH101853
TrimSE
Exterior ColorGray
DrivetrainFWD
Engine1.6L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typenew
MSRP$38,515
Days on Lot247

2026 Hyundai Santa Fe

SE

Fair Price
$36,009Mileage not verified

Athens, GA 30606

Is this 2026 Hyundai Santa Fe SE a good deal?

OAV verdict: Fair Price

Why: Listed at $36,009, comparable market range $33,611–$37,495, based on 57 comparable listings. Days on lot: 247 days (market average 100 days).

Market price position

$36,009 · within market range

$33,611comparable$37,495
Regional range
$33,611 – $37,495
vs. market
$2,398 above low · $1,486 below high
Comparable vehicles
57

Market Retail Price (MRP™)

$35,553

This vehicle $36,009 · $456 (1%) above MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$36,237

This vehicle $36,009 · $228 (1%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-21) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 1887 days.

Verify before inquiring
  • This listing has been on market about 2.8x longer than typical for similar vehicles (cohort sells in 18–87 days; this one is at 247). Long days-on-lot on a fast-turn cohort can signal title concerns, mechanical issues, or pricing the dealer won't actually honor. Recommend a vehicle history report before spending more time.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$33,611 – $37,495
Regional Range$32,178 – $40,410

Alm Hyundai Athens

Athens, GA

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from alm hyundai athens

Request availability and out-the-door price

OAV will route your inquiry to Alm Hyundai Athens for current availability of this 2026 Hyundai Santa Fe SE and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2026 Hyundai Santa Fe

Listing updated: Jul 21, 2026

Listed by a franchise dealer in Athens, GA · On lot for 247 days · VIN verifiable at NHTSA

This new 2026 Hyundai Santa Fe SE is listed at $36,009 by alm hyundai athens in Athens, GA 30606. It has 5 miles on the odometer. The exterior color is Gray. It features a FWD drivetrain with a 1.6L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 57 similar vehicles in the Athens market, the estimated market range is $33,611 to $37,495. The local market range in GA is $33,611 to $37,495.

This vehicle has been on the lot for 247 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Athens, GA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2026 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Athens, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMP14G10TH101853 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is updated daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Hyundai Santa Fe Market in GA

Comparable Vehicles

6,347

Average Price

$39,754

Price Range

$25,203–$53,720

Avg Days on Lot

100

Based on 6,347 comparable 2024-2028 Hyundai Santa Fe listings in GA, the average asking price is $39,754. This listing at $36,009 is $3,745 below average (9% below market). Comparable prices in GA range from $25,203 to $53,720. Similar vehicles spend an average of 100 days on dealer lots in this market.

Similar Hyundai Santa Fe Listings in GA

8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: SE — compare trims below)