2026 Hyundai Tucson SEL
Vehicle Details
SEL
Medford, OR 97501
Is this 2026 Hyundai Tucson SEL a good deal?
OAV verdict: Great Deal
Why: Listed at $33,380, comparable market range $33,555–$43,215, based on 31 comparable listings. Listed 4 days · fresher than most comparable local listings (typical ~15–105 days).
Manufacturer MSRPReference
$33,380This vehicle $33,380 · priced at MSRP
MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.
Market price position
$33,380 · $175 below market low
- Comparable range
- $33,555 – $43,215
- vs. market low
- — $175 (1% below)
- Comparable vehicles
- 31
Market Retail Price (MRP™)
$38,385This vehicle $33,380 · $5,005 (13%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$33,575This vehicle $33,380 · $195 (1%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-21) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 6–65 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Lithia Auto Stores
Medford, OR
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Lithia Auto Stores for current availability of this 2026 Hyundai Tucson SEL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2026 Hyundai Tucson
Listing updated: Aug 21, 2026Listed by a franchise dealer in Medford, OR · On lot for 4 days · VIN verifiable at NHTSA
This new 2026 Hyundai Tucson SEL is listed at $33,380 by lithia auto stores in Medford, OR 97501. The exterior color is Gray. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 31 comparable listings matched to this vehicle, the estimated market range is $33,555 to $43,215. The local market range in OR is $33,555 to $43,215. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 4 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Medford, OR suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2026 Hyundai Tucson against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Medford, OR, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMJB3DE8TH780467 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2026 Hyundai Tucson Market in OR
OR Market Listings
981
Average Price
$35,292
Price Range
$19,010–$52,279
Avg Days on Lot
76
Based on all 981 2024-2028 Hyundai Tucson listings in the OR market, the average asking price is $35,292. This listing at $33,380 is $1,912 below the broader OR average (5% below the OR average). This is a wider, all-trim comparison across OR; OAV's price verdict above uses the closer comparable set. Comparable prices in OR range from $19,010 to $52,279. Similar vehicles spend an average of 76 days on dealer lots in this market.
Similar Hyundai Tucson Listings in OR
8 similar listings shown (closest matches within ±2 model years) (subject trim: SEL — compare trims below)
2024 Hyundai Tucson
SEL
Medford, OR
2024 Hyundai Tucson
SEL
Salem, OR
2024 Hyundai Tucson
SEL
Albany, OR
2024 Hyundai Tucson
SEL
Medford, OR
2024 Hyundai Tucson
SEL
Medford, OR
2024 Hyundai Tucson
SEL
Medford, OR
2024 Hyundai Tucson
SEL
Medford, OR
2024 Hyundai Tucson
SEL
Medford, OR