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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2023 Toyota RAV4 SE

2023 Toyota RAV4View this vehicle at autonation →

Vehicle Details

VIN4T3T6RFV5PU109336
TrimSE
Exterior ColorBlue
Drivetrain4WD
Engine2.5L I4
TransmissionCVT
Fuel TypeUnleaded
Inventory Typeused
Days on Lot53

SE

Fair Price
$29,45473,877 mi

Des Plaines, IL 60018

Is this 2023 Toyota RAV4 SE a good deal?

OAV verdict: Fair Price

Why: Listed at $29,454, comparable market range $27,749–$47,786, based on 20 comparable listings. Listed 53 days · longer than most comparable local listings (typical ~15–45 days).

Market price position

$29,454 · within market range

Comparable range
$27,749 – $47,786
vs. market
$1,705 above low · $18,332 below high
Comparable vehicles
20

Market Retail Price (MRP™)

$37,768

This vehicle $29,454 · $8,314 (22%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$32,516

This vehicle $29,454 · $3,062 (9%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-03) — an estimate, not an appraisal. How TRV works.

Fast-selling model · older listing

Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 1338 days).

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$27,749 – $47,786

Autonation

Des Plaines, IL

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Toyota RAV4

Listing updated: Sep 3, 2026

Listed by a franchise dealer in Des Plaines, IL · On lot for 53 days · VIN verifiable at NHTSA

This used 2023 Toyota RAV4 SE is listed at $29,454 by autonation in Des Plaines, IL 60018. It has 73,877 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Blue. It features a 4WD drivetrain with a 2.5L I4 engine and CVT transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 20 comparable listings matched to this vehicle, the estimated market range is $27,749 to $47,786. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.

This vehicle has been on the lot for 53 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 3, 2026. The patented comparable band is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.

Market context

This listing is part of OAV's broader Des Plaines, IL suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2023 Toyota RAV4 against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Des Plaines, IL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 4T3T6RFV5PU109336 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2023 Toyota RAV4 Market in IL

IL Market Listings

875

Average Price

$32,668

Price Range

$26,856–$39,220

Avg Days on Lot

44

Based on all 875 2021-2025 Toyota RAV4 listings in the IL market, the average asking price is $32,668. This listing at $29,454 is $3,214 below the broader IL average (10% below the IL average). This is a wider, all-trim comparison across IL; OAV's price verdict above uses the closer comparable set. Comparable prices in IL range from $26,856 to $39,220. Similar vehicles spend an average of 44 days on dealer lots in this market.

Similar Toyota RAV4 Listings in IL

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SE — compare trims below)

This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.