Vehicle Details
2023 Toyota RAV4
LE
Cedar Falls, IA 50613
Is this 2023 Toyota RAV4 LE a good deal?
OAV verdict: Unscored
Why: Listed at $26,879, comparable market range $26,879–$26,879. Days on lot: 18 days (market average 46 days).
Market price position
$26,879 · only listing at this price
- Regional range
- $26,879 (0 listings)
- vs. market
- Exact match — no spread
- Comparable vehicles
- 0
Market Retail Price (MRP™)
$26,879This vehicle $26,879 · priced at MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$25,224This vehicle $26,879 · $1,655 (7%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-27) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 10–35 days.
What does Demand-Verified mean?
Dan Deery Toyota
Cedar Falls, IA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Dan Deery Toyota for current availability of this 2023 Toyota RAV4 LE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Toyota RAV4
Listing updated: Jul 27, 2026Listed by a franchise dealer in Cedar Falls, IA · On lot for 18 days · VIN verifiable at NHTSA
This used 2023 Toyota RAV4 LE is listed at $26,879 by dan deery toyota in Cedar Falls, IA 50613. It has 97,231 miles on the odometer. The exterior color is Black. It features a 4WD drivetrain with a 2.5L I4 engine and CVT transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on available similar vehicles in the Cedar Falls market, the estimated market range is $26,879 to $26,879.
This vehicle has been on the lot for 18 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Cedar Falls, IA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Toyota RAV4 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Cedar Falls, IA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 4T3LWRFV2PU091569 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Toyota RAV4 Market in IA
Comparable Vehicles
195
Average Price
$32,888
Price Range
$19,493–$49,900
Avg Days on Lot
46
Based on 195 comparable 2021-2025 Toyota RAV4 listings in IA, the average asking price is $32,888. This listing at $26,879 is $6,009 below average (18% below market). Comparable prices in IA range from $19,493 to $49,900. Similar vehicles spend an average of 46 days on dealer lots in this market.
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