Is the $27,709 price on this 2023 Ford Bronco Sport a good deal?

OAV rates this as Fair Price because the asking price of $27,709 is within the typical market range for this vehicle.

What is the average price for a 2023 Ford Bronco Sport in SC?

Based on 1,356 comparable listings in SC, the average asking price for a 2021-2025 Ford Bronco Sport is $31,179, with prices ranging from $14,900 to $50,000.

How long does a 2023 Ford Bronco Sport typically stay on dealer lots?

Comparable Ford Bronco Sport listings in SC spend an average of 116 days on dealer lots.

Where is this 2023 Ford Bronco Sport located?

This vehicle is listed in Myrtle Beach, SC 29579. VIN: 3FMCR9G67PRD44173. Mileage: 52,836 miles.

What is the fair market price range for this 2023 Ford Bronco Sport?

OAV's Price-to-Market analysis estimates the fair market range is $26,541 to $28,450, based on 10 comparable vehicles.

Vehicle Details

VIN3FMCR9G67PRD44173

TrimHeritage

Exterior ColorGreen

Drivetrain4WD

Engine1.5L I3

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot4

Days on Market114

2023 Ford Bronco Sport

Heritage

Fair Price

$27,70952,836 miles

Myrtle Beach, SC 29579

Market price position

Lowest comparable ($)

26,541

Highest comparable ($)

28,450

This vehicle's price ($)

27,709

$27,709 · within market range

$26,541comparable$28,450

Regional range: $26,541 – $28,450
vs. market: $1,168 above low · $741 below high
Comparable vehicles: 10

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 14–59 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$26,541 – $28,450

Dealer Info

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Myrtle Beach, SC

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About This 2023 Ford Bronco Sport

Listing updated: May 13, 2026

Listed by a franchise dealer in Myrtle Beach, SC · On lot for 4 days · VIN verifiable at NHTSA

This used 2023 Ford Bronco Sport Heritage is listed at $27,709 by a franchise dealer in Myrtle Beach, SC 29579. It has 52,836 miles on the odometer. The exterior color is Green. It features a 4WD drivetrain with a 1.5L I3 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 10 similar vehicles in the Myrtle Beach market, the estimated market range is $26,541 to $28,450.

This vehicle has been on the lot for 4 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Myrtle Beach, SC suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford Bronco Sport against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Myrtle Beach, SC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 3FMCR9G67PRD44173 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford Bronco Sport Market in SC

Comparable Vehicles

1,356

Average Price

$31,179

Price Range

$14,900–$50,000

Avg Days on Lot

116

Based on 1,356 comparable 2021-2025 Ford Bronco Sport listings in SC, the average asking price is $31,179. This listing at $27,709 is $3,470 below average (11% below market). Comparable prices in SC range from $14,900 to $50,000. Similar vehicles spend an average of 116 days on dealer lots in this market.