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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2023 Toyota RAV4 XLE

2023 Toyota RAV4View this vehicle at autonation chrysler dodge jeep ram south columbus →

Vehicle Details

VIN2T3W1RFV5PW281815
TrimXLE
Exterior ColorBlack
DrivetrainFWD
Engine2.5L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typeused
Days on Lot5

XLE

Fair Price
$27,58660,985 mi

Columbus, GA 31901

Is this 2023 Toyota RAV4 XLE a good deal?

OAV verdict: Fair Price

Why: Listed at $27,586, comparable market range $28,233–$33,295, based on 19 comparable listings. Listed 5 days.

Market price position

$27,586 · near the low end of the range

Comparable range
$28,233 – $33,295
vs. market low
near the low end of the range
Comparable vehicles
19

Market Retail Price (MRP™)

$30,764

This vehicle $27,586 · $3,178 (10%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$29,239

This vehicle $27,586 · $1,653 (6%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-06) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Faster recent sell-through, still within the typical window
Faster recent sell-through

Comparable vehicles nationally recently sold in an estimated 1243 days, and this listing is still within that typical selling window.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$28,233 – $33,295

Autonation Chrysler Dodge Jeep Ram South Columbus

Columbus, GA

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Toyota RAV4

Listing updated: Sep 6, 2026

Listed by a franchise dealer in Columbus, GA · On lot for 5 days · VIN verifiable at NHTSA

This used 2023 Toyota RAV4 XLE is listed at $27,586 by autonation chrysler dodge jeep ram south columbus in Columbus, GA 31901. It has 60,985 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 19 comparable listings matched to this vehicle, the estimated market range is $28,233 to $33,295. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.

This vehicle has been on the lot for 5 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 6, 2026. The patented comparable band is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.

Market context

This listing is part of OAV's broader Columbus, GA suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2023 Toyota RAV4 against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Columbus, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2T3W1RFV5PW281815 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2023 Toyota RAV4 Market in GA

GA Market Listings

945

Average Price

$32,659

Price Range

$26,076–$38,998

Avg Days on Lot

38

Based on all 945 2021-2025 Toyota RAV4 listings in the GA market, the average asking price is $32,659. This listing at $27,586 is $5,073 below the broader GA average (16% below the GA average). This is a wider, all-trim comparison across GA; OAV's price verdict above uses the closer comparable set. Comparable prices in GA range from $26,076 to $38,998. Similar vehicles spend an average of 38 days on dealer lots in this market.

Similar Toyota RAV4 Listings in GA

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: XLE — compare trims below)

This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.