2024 Toyota RAV4 XLE
Vehicle Details
XLE
Colma, CA 94014
Is this 2024 Toyota RAV4 XLE a good deal?
OAV verdict: Fair Price
Why: Listed at $30,084, comparable market range $23,683–$39,985, based on 138 comparable listings. Days on lot: 5 days (market average 32 days).
Market price position
$30,084 · within market range
- Comparable range
- $23,683 – $39,985
- vs. market
- $6,401 above low · $9,901 below high
- Comparable vehicles
- 138
Market Retail Price (MRP™)
$31,834This vehicle $30,084 · $1,750 (5%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$33,844This vehicle $30,084 · $3,760 (11%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-12) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 13–46 days, and this listing is still within that typical selling window.
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Honda Of Serramonte
Colma, CA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Honda Of Serramonte for current availability of this 2024 Toyota RAV4 XLE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2024 Toyota RAV4
Listing updated: Aug 12, 2026Listed by a franchise dealer in Colma, CA · On lot for 5 days · VIN verifiable at NHTSA
This used 2024 Toyota RAV4 XLE is listed at $30,084 by honda of serramonte in Colma, CA 94014. It has 16,760 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 138 comparable listings matched to this vehicle, the estimated market range is $23,683 to $39,985. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).
This vehicle has been on the lot for 5 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Colma, CA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2024 Toyota RAV4 against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Colma, CA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2T3W1RFV2RW321139 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2024 Toyota RAV4 Market in CA
CA Market Listings
7,013
Average Price
$39,780
Price Range
$19,477–$54,912
Avg Days on Lot
32
Based on all 7,013 2022-2026 Toyota RAV4 listings in the CA market, the average asking price is $39,780. This listing at $30,084 is $9,696 below the broader CA average (24% below the CA average). This is a wider, all-trim comparison across CA; OAV's price verdict above uses the closer comparable set. Comparable prices in CA range from $19,477 to $54,912. Similar vehicles spend an average of 32 days on dealer lots in this market.
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