2024 Toyota RAV4 XLE
Vehicle Details
XLE
North Liberty, IA 52317
Is this 2024 Toyota RAV4 XLE a good deal?
OAV verdict: Fair Price
Why: Listed at $33,900, comparable market range $28,744–$40,584, based on 57 comparable listings. Days on lot: 5 days (market average 30 days).
Market price position
$33,900 · within market range
- Comparable range
- $28,744 – $40,584
- vs. market
- $5,156 above low · $6,684 below high
- Comparable vehicles
- 57
Market Retail Price (MRP™)
$34,664This vehicle $33,900 · $764 (2%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$34,937This vehicle $33,900 · $1,037 (3%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-18) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 13–48 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Cooley Auto Sales
North Liberty, IA
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Request availability and out-the-door price
OAV will route your inquiry to Cooley Auto Sales for current availability of this 2024 Toyota RAV4 XLE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2024 Toyota RAV4
Listing updated: Aug 18, 2026Listed by an independent dealer in North Liberty, IA · On lot for 5 days · VIN verifiable at NHTSA
This used 2024 Toyota RAV4 XLE is listed at $33,900 by cooley auto sales in North Liberty, IA 52317. It has 5,860 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 57 comparable listings matched to this vehicle, the estimated market range is $28,744 to $40,584. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 5 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader North Liberty, IA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2024 Toyota RAV4 against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from an independent dealer in North Liberty, IA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2T3P1RFV4RC464938 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2024 Toyota RAV4 Market in IA
IA Market Listings
475
Average Price
$38,724
Price Range
$20,000–$71,204
Avg Days on Lot
30
Based on all 475 2022-2026 Toyota RAV4 listings in the IA market, the average asking price is $38,724. This listing at $33,900 is $4,824 below the broader IA average (12% below the IA average). This is a wider, all-trim comparison across IA; OAV's price verdict above uses the closer comparable set. Comparable prices in IA range from $20,000 to $71,204. Similar vehicles spend an average of 30 days on dealer lots in this market.
Similar Toyota RAV4 Listings in IA
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: XLE — compare trims below)
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