2023 Toyota RAV4 LE
Vehicle Details
LE
Atlanta, GA 30328
Is this 2023 Toyota RAV4 LE a good deal?
OAV verdict: Fair Price
Why: Listed at $28,750, comparable market range $23,500–$35,000, based on 142 comparable listings. Days on lot: 59 days (market average 37 days).
Market price position
$28,750 · within market range
- Comparable range
- $23,500 – $35,000
- vs. market
- $5,250 above low · $6,250 below high
- Comparable vehicles
- 142
Market Retail Price (MRP™)
$29,250This vehicle $28,750 · $500 (2%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$28,737This vehicle $28,750 · $13 (0%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-09) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 11–37 days).
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Asbury Automotive
Atlanta, GA
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OAV will route your inquiry to Asbury Automotive for current availability of this 2023 Toyota RAV4 LE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Toyota RAV4
Listing updated: Aug 9, 2026Listed by a franchise dealer in Atlanta, GA · On lot for 59 days · VIN verifiable at NHTSA
This used 2023 Toyota RAV4 LE is listed at $28,750 by asbury automotive in Atlanta, GA 30328. It has 28,846 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 142 comparable listings matched to this vehicle, the estimated market range is $23,500 to $35,000. The local market range in GA is $31,400 to $32,736. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).
This vehicle has been on the lot for 59 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Atlanta, GA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Toyota RAV4 against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Atlanta, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2T3G1RFV1PC345631 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Toyota RAV4 Market in GA
GA Market Listings
806
Average Price
$32,460
Price Range
$14,500–$62,820
Avg Days on Lot
37
Based on all 806 2021-2025 Toyota RAV4 listings in the GA market, the average asking price is $32,460. This listing at $28,750 is $3,710 below the broader GA average (11% below the GA average). This is a wider, all-trim comparison across GA; OAV's price verdict above uses the closer comparable set. Comparable prices in GA range from $14,500 to $62,820. Similar vehicles spend an average of 37 days on dealer lots in this market.
Similar Toyota RAV4 Listings in GA
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: LE — compare trims below)
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