Is the $28,695 price on this 2023 Toyota RAV4 a good deal?

OAV rates this as Fair Price because the asking price of $28,695 is within the typical market range for this vehicle.

What is the average price for a 2023 Toyota RAV4 in SC?

Based on 2,245 comparable listings in SC, the average asking price for a 2021-2025 Toyota RAV4 is $32,402, with prices ranging from $17,999 to $53,174.

How long does a 2023 Toyota RAV4 typically stay on dealer lots?

Comparable Toyota RAV4 listings in SC spend an average of 33 days on dealer lots.

Where is this 2023 Toyota RAV4 located?

This vehicle is listed in Mount Pleasant, SC 29464. VIN: 2T3F1RFV2PC381081. Mileage: 12,805 miles.

What is the fair market price range for this 2023 Toyota RAV4?

OAV's Price-to-Market analysis estimates the fair market range is $25,496 to $32,174, based on 52 comparable vehicles.

Vehicle Details

VIN2T3F1RFV2PC381081

TrimLE

Exterior ColorGray

Drivetrain4WD

Engine2.5L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot22

2023 Toyota RAV4

Fair Price

$28,69512,805 miles

Mount Pleasant, SC 29464

Is this 2023 Toyota RAV4 LE a good deal?

OAV verdict: Fair Price

Why: Listed at $28,695, comparable market range $25,496–$32,174, based on 52 comparable listings. Days on lot: 22 days (market average 33 days).

Market price position

Lowest comparable ($)

25,496

Highest comparable ($)

32,174

This vehicle's price ($)

28,695

$28,695 · within market range

$25,496comparable$32,174

Regional range: $25,496 – $32,174
vs. market: $3,199 above low · $3,479 below high
Comparable vehicles: 52

Demand-Verified· Backed by recent sales data

Faster-than-average sell-through

Similar vehicles recently sold in an estimated 10–38 days.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$25,496 – $32,174

Dealer Info

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Mount Pleasant, SC

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About This 2023 Toyota RAV4

Listing updated: May 17, 2026

Listed by a franchise dealer in Mount Pleasant, SC · On lot for 22 days · VIN verifiable at NHTSA

This used 2023 Toyota RAV4 LE is listed at $28,695 by a franchise dealer in Mount Pleasant, SC 29464. It has 12,805 miles on the odometer. The exterior color is Gray. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 52 similar vehicles in the Mount Pleasant market, the estimated market range is $25,496 to $32,174.

This vehicle has been on the lot for 22 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Mount Pleasant, SC suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Toyota RAV4 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Mount Pleasant, SC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2T3F1RFV2PC381081 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Toyota RAV4 Market in SC

Comparable Vehicles

2,245

Average Price

$32,402

Price Range

$17,999–$53,174

Avg Days on Lot

Based on 2,245 comparable 2021-2025 Toyota RAV4 listings in SC, the average asking price is $32,402. This listing at $28,695 is $3,707 below average (11% below market). Comparable prices in SC range from $17,999 to $53,174. Similar vehicles spend an average of 33 days on dealer lots in this market.