Vehicle Details
2023 Toyota RAV4
XLE Premium
Asheville, NC 28806
Is this 2023 Toyota RAV4 XLE Premium a good deal?
OAV verdict: Fair Price
Why: Listed at $35,596, comparable market range $27,953–$40,390, based on 11 comparable listings. Days on lot: 5 days (market average 31 days).
Market price position
$35,596 · within market range
- Regional range
- $27,953 – $40,390
- vs. market
- $7,643 above low · $4,794 below high
- Comparable vehicles
- 11
Market Retail Price (MRP™)
$34,172This vehicle $35,596 · $1,424 (4%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$33,774This vehicle $35,596 · $1,822 (5%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-14) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 10–32 days.
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.
Anderson Automotive Group
Asheville, NC
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Anderson Automotive Group for current availability of this 2023 Toyota RAV4 XLE Premium and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Toyota RAV4
Listing updated: Jul 15, 2026Listed by a franchise dealer in Asheville, NC · On lot for 5 days · VIN verifiable at NHTSA
This used 2023 Toyota RAV4 XLE Premium is listed at $35,596 by anderson automotive group in Asheville, NC 28806. It has 42,283 miles on the odometer. The exterior color is Gray. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 11 similar vehicles in the Asheville market, the estimated market range is $27,953 to $40,390.
This vehicle has been on the lot for 5 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Asheville, NC suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Toyota RAV4 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Asheville, NC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2T3A1RFV5PW393041 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Toyota RAV4 Market in NC
Comparable Vehicles
10,580
Average Price
$33,036
Price Range
$15,998–$53,590
Avg Days on Lot
31
Based on 10,580 comparable 2021-2025 Toyota RAV4 listings in NC, the average asking price is $33,036. This listing at $35,596 is $2,560 above average (8% above market). Comparable prices in NC range from $15,998 to $53,590. Similar vehicles spend an average of 31 days on dealer lots in this market.
Similar Toyota RAV4 Listings in NC
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: XLE Premium — compare trims below)
2024 Toyota RAV4
XLE Premium
Monroe, NC
2022 Toyota RAV4
XLE Premium
Raleigh, NC
2024 Toyota RAV4
XLE Premium
Kinston, NC
2022 Toyota RAV4
XLE Premium
Cary, NC
2022 Toyota RAV4
XLE Premium
Charlotte, NC
2022 Toyota RAV4
XLE Premium
Durham, NC
2022 Toyota RAV4
XLE Premium
Garner, NC
2022 Toyota RAV4
XLE Premium
Greensboro, NC