2026 Toyota RAV4 XLE

Listed by an independent dealer in Madison, WI · On lot for 60 days · VIN verifiable at NHTSA

This used 2026 Toyota RAV4 XLE is listed at $42,692 by Smart Motors in Madison, WI 53719. It has 13,510 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a 4WD drivetrain with a 2.5L I4 engine and CVT transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with similar listings of the same trim..

This vehicle has been on the lot for 60 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v3 · snapshot Oct 23, 2026. The comparable band (patent pending) is the input; ptm-verdict-v3 is the versioned OAV rule set that turns it into this verdict.

Market context

This listing is part of OAV's broader Madison, WI SUVs market analysis. OAV rates each vehicle against its comparable range and comparable count — local-first, widening the comparison set only when local inventory is too thin to support a reliable range; days-on-lot and demand signals are shown separately, not as verdict inputs.

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Price history

Asking-price changes for this listing over the last 90 days at this dealer.

1. Oct 11, 2026 · Reduced $1,297 (−2.9%)$42,692
2. First seen at $43,989$43,989

Down $1,297 (−2.9%) across 1 price change.

Based on observations of this listing. Dates reflect when a change was first observed; the dealer's own records may differ.

How this deal is rated

OAV compares this 2026 Toyota RAV4 against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. Mileage is never used to select comparables or adjust their prices. OAV withholds a verdict when mileage looks unreliable, or when higher-than-typical mileage, not a market discount, better explains a lower price. Over 120,000 miles, OAV still publishes Overpriced but withholds Great Deal and Fair Price: comparable cars usually have fewer miles, which can make those two verdicts misleading. Based on where this listing falls in that comparable set, it is rated:

• Great Deal — priced below the comparable-range floor by at least OAV's minimum-gap margin; a smaller gap under the floor is Fair Price.
• Fair Price — priced within the comparable range, or below the floor by less than that margin.
• Overpriced — priced above the comparable range.
• Unscored — OAV withholds a verdict when the evidence cannot support one: too few or too widely spread comparables, a price it cannot validate, a branded or salvage title, or mileage that would distort the comparison. The listing stays visible; only the rating is withheld.

Listings show OAV's Price-to-Market verdict and live market context for every dealer's inventory, whether or not the dealer has any relationship with OAV. Shopper questions reach dealers through OAV whether or not they have claimed their listings. A dealer that claims its listings can choose where those questions are delivered and read them in its OAV inbox; claiming changes nothing shown on any OAV page. A dealer that has received a shopper question through OAV has a green contact card; other dealers' cards are white. The color is not a rating, a verification, or an endorsement. While OAV tests the color, half of these dealers' listings, chosen at random by vehicle, show the white card instead. A dealer that pays for OAV Dealer Plus has an "OAV Dealer Plus" label on the dealer contact block of its own listings. The label means the dealer pays OAV; it is not a rating, a verification, or an endorsement. That is the complete list of what a relationship with OAV changes. Payment never changes a vehicle's verdict, its eligibility to be scored or cited, the evidence shown or withheld, or where and how prominently the listing appears on any OAV page, board, or answer. There is no paid placement, ranking, ordering, verdict badge, or featured position of any kind. OAV sells dealers insight into the evidence, never influence over it.

How this listing is verified

This vehicle listing was aggregated from an independent dealer in Madison, WI, one of 56,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2T36CRAVXTW014861 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2026 Toyota RAV4 Market in WI

Based on all 1,157 2024-2027 Toyota RAV4 listings in the WI market, the average asking price is $40,005. This listing at $42,692 is $2,687 above the broader WI average (7% above the WI average). This is a wider, all-trim comparison across WI; OAV's price verdict above uses the closer comparable set. Comparable prices in WI range from $31,955 to $45,978. Similar vehicles spend an average of 24 days on dealer lots in this market.