Is the $40,278 price on this 2026 Toyota RAV4 a good deal?

OAV rates this as Fair Price because the asking price of $40,278 is within the typical market range for this vehicle.

What is the average price for a 2026 Toyota RAV4 in AZ?

Based on 1,540 comparable listings in AZ, the average asking price for a 2024-2028 Toyota RAV4 is $37,264, with prices ranging from $24,453 to $52,977.

How long does a 2026 Toyota RAV4 typically stay on dealer lots?

Comparable Toyota RAV4 listings in AZ spend an average of 18 days on dealer lots.

Where is this 2026 Toyota RAV4 located?

This vehicle is listed in Phoenix, AZ 85014. VIN: 2T36CRAV1TW029958. Mileage: 10 miles.

What is the fair market price range for this 2026 Toyota RAV4?

OAV's Price-to-Market analysis estimates the fair market range is $36,535 to $42,998, based on 66 comparable vehicles.

Vehicle Details

VIN2T36CRAV1TW029958

TrimXLE

Exterior ColorWhite

Drivetrain4WD

Engine2.5L I4

TransmissionCVT

Fuel TypeUnleaded

Inventory Typenew

MSRP$40,278

Days on Lot10

Days on Market9

2026 Toyota RAV4

XLE

Fair Price

$40,27810 miles

Phoenix, AZ 85014

Market price position

Lowest comparable ($)

36,535

Highest comparable ($)

42,998

This vehicle's price ($)

40,278

$40,278 · within market range

$36,535comparable$42,998

Regional range: $36,535 – $42,998
vs. market: $3,743 above low · $2,720 below high
Comparable vehicles: 66

Market Breakdown

Local Range$36,535 – $42,998

Regional Range$36,535 – $43,622

Dealer Info

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Phoenix, AZ

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About This 2026 Toyota RAV4

Listing updated: Apr 22, 2026

Listed by a independent dealer in Phoenix, AZ · On lot for 10 days · VIN verifiable at NHTSA

This new 2026 Toyota RAV4 XLE is listed at $40,278 by a independent dealer in Phoenix, AZ 85014. It has 10 miles on the odometer. The exterior color is White. It features a 4WD drivetrain with a 2.5L I4 engine and CVT transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 66 similar vehicles in the Phoenix market, the estimated market range is $36,535 to $42,998. The local market range in AZ is $36,535 to $42,998.

This vehicle has been on the lot for 10 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this listing is verified

This vehicle listing was aggregated from a independent dealer in Phoenix, AZ, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network. The VIN 2T36CRAV1TW029958 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Toyota RAV4 Market in AZ

Comparable Vehicles

1,540

Average Price

$37,264

Price Range

$24,453–$52,977

Avg Days on Lot

Based on 1,540 comparable 2024-2028 Toyota RAV4 listings in AZ, the average asking price is $37,264. This listing at $40,278 is $3,014 above average (8% above market). Comparable prices in AZ range from $24,453 to $52,977. Similar vehicles spend an average of 18 days on dealer lots in this market.