Is the $40,699 price on this 2026 Toyota RAV4 a good deal?

OAV rates this as a Great Deal because the asking price of $40,699 is below the typical market range for this vehicle.

How long does a 2026 Toyota RAV4 typically stay on dealer lots?

Comparable Toyota RAV4 listings in MD spend an average of 26 days on dealer lots.

Where is this 2026 Toyota RAV4 located?

This vehicle is listed in Bethesda, MD 20817. VIN: 2T36CRAV1TC034112. Mileage: mileage not reported.

What is the fair market price range for this 2026 Toyota RAV4?

OAV's Price-to-Market analysis estimates the fair market range is $40,934 to $44,134, based on 24 comparable listings matched to this vehicle.

2026 Toyota RAV4 XLE for Sale in Bethesda, MD

No Photo Available

Vehicle Details

VIN2T36CRAV1TC034112

TrimXLE

Exterior ColorGray

Drivetrain4WD

Engine2.5L I4

TransmissionCVT

Fuel TypeUnleaded

Inventory Typenew

MSRP$39,899

Days on Lot3

XLE

Great Deal

$40,699Mileage not verified

Bethesda, MD 20817

Is this 2026 Toyota RAV4 XLE a good deal?

OAV verdict: Great Deal

Why: Listed at $40,699, comparable market range $40,934–$44,134, based on 24 comparable listings. Days on lot: 3 days (market average 26 days).

Manufacturer MSRPReference

$39,899

This vehicle $40,699 · $800 (2%) above MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$40,699 · $235 below market low

Comparable range: $40,934 – $44,134
vs. market low: — $235 (1% below)
Comparable vehicles: 24

Market Retail Price (MRP™)

$42,534

This vehicle $40,699 · $1,835 (4%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$41,497

This vehicle $40,699 · $798 (2%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-31) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

High Demand

Similar vehicles recently sold in an estimated 6–20 days.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$40,934 – $44,134

Regional Range$39,408 – $45,517

Jim Coleman Auto Group

Bethesda, MD

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from jim coleman auto group →

Request availability and out-the-door price

OAV will route your inquiry to Jim Coleman Auto Group for current availability of this 2026 Toyota RAV4 XLE and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2026 Toyota RAV4

Listing updated: Jul 31, 2026

Listed by a franchise dealer in Bethesda, MD · On lot for 3 days · VIN verifiable at NHTSA

This new 2026 Toyota RAV4 XLE is listed at $40,699 by jim coleman auto group in Bethesda, MD 20817. The exterior color is Gray. It features a 4WD drivetrain with a 2.5L I4 engine and CVT transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 24 comparable listings matched to this vehicle for its price verdict, the estimated market range is $40,934 to $44,134. The local market range in MD is $40,934 to $44,134.

This vehicle has been on the lot for 3 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Bethesda, MD suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2026 Toyota RAV4 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Bethesda, MD, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 2T36CRAV1TC034112 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Toyota RAV4 Market in MD

MD Market Listings

927

Average Price

$39,559

Price Range

$22,000–$51,800

Avg Days on Lot

Based on all 927 2024-2028 Toyota RAV4 listings in the MD market, the average asking price is $39,559. This listing at $40,699 is $1,140 above average (3% above market). Comparable prices in MD range from $22,000 to $51,800. Similar vehicles spend an average of 26 days on dealer lots in this market.