Vehicle Details
2010 Jeep Wrangler Unlimited
Rubicon
Shrewsbury, MA 01545
Is this 2010 Jeep Wrangler Unlimited Rubicon a good deal?
OAV verdict: Unscored
Why: Listed at $14,486, comparable market range $14,486–$14,486. Days on lot: 1599 days (market average 125 days).
Market price position
$14,486 · only listing at this price
- Regional range
- $14,486 (0 listings)
- vs. market
- Exact match — no spread
- Comparable vehicles
- 0
Market Retail Price (MRP™)
$14,486This vehicle $14,486 · priced at MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$11,925This vehicle $14,486 · $2,561 (21%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-22) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 13–57 days.
- This listing has been on market about 28.1x longer than typical for similar vehicles (cohort sells in 13–57 days; this one is at 1599). Long days-on-lot on a fast-turn cohort can signal title concerns, mechanical issues, or pricing the dealer won't actually honor. Recommend a vehicle history report before spending more time.
Choice Auto Center
Shrewsbury, MA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Choice Auto Center for current availability of this 2010 Jeep Wrangler Unlimited Rubicon and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2010 Jeep Wrangler Unlimited
Listing updated: Jul 22, 2026Listed by an independent dealer in Shrewsbury, MA · On lot for 1599 days · VIN verifiable at NHTSA
This used 2010 Jeep Wrangler Unlimited Rubicon is listed at $14,486 by choice auto center in Shrewsbury, MA 01545. It has 151,648 miles on the odometer. The exterior color is Black. It features a 4WD drivetrain with a 3.8L V6 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on available similar vehicles in the Shrewsbury market, the estimated market range is $14,486 to $14,486.
This vehicle has been on the lot for 1599 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Shrewsbury, MA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2010 Jeep Wrangler Unlimited against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from an independent dealer in Shrewsbury, MA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1J4BA6H19AL167814 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is updated daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2010 Jeep Wrangler Unlimited Market in MA
Comparable Vehicles
66
Average Price
$13,445
Price Range
$4,900–$18,990
Avg Days on Lot
125
Based on 66 comparable 2008-2012 Jeep Wrangler Unlimited listings in MA, the average asking price is $13,445. This listing at $14,486 is $1,041 above average (8% above market). Comparable prices in MA range from $4,900 to $18,990. Similar vehicles spend an average of 125 days on dealer lots in this market.
Similar Jeep Wrangler Unlimited Listings in MA
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