Is the $60,334 price on this 2023 Ford F-150 Lightning a good deal?

OAV rates this as Fair Price because the asking price of $60,334 is within the typical market range for this vehicle.

What is the average price for a 2023 Ford F-150 Lightning in UT?

Based on 65 comparable listings in UT, the average asking price for a 2021-2025 Ford F-150 Lightning is $52,881, with prices ranging from $32,344 to $62,444.

How long does a 2023 Ford F-150 Lightning typically stay on dealer lots?

Comparable Ford F-150 Lightning listings in UT spend an average of 58 days on dealer lots.

Where is this 2023 Ford F-150 Lightning located?

This vehicle is listed in Logan, UT 84321. VIN: 1FTVW1EL0PWG12199. Mileage: 1,730 miles.

What is the fair market price range for this 2023 Ford F-150 Lightning?

OAV's Price-to-Market analysis estimates the fair market range is $60,334 to $60,334, based on available comparable vehicles.

No Photo Available

Vehicle Details

VIN1FTVW1EL0PWG12199

TrimLariat

Exterior ColorRed

Drivetrain4WD

TransmissionAutomatic

Fuel TypeElectric

Inventory Typenew

MSRP$72,935

Days on Lot762

2023 Ford F-150 Lightning

Lariat

Unscored

$60,3341,730 mi

Logan, UT 84321

Is this 2023 Ford F-150 Lightning Lariat a good deal?

OAV verdict: Unscored

Why: Listed at $60,334, comparable market range $60,334–$60,334. Days on lot: 762 days (market average 58 days).

Market price position

$60,334 · only listing at this price

$60,334 — single data point

Regional range: $60,334 (0 listings)
vs. market: Exact match — no spread
Comparable vehicles: 0

Market Retail Price (MRP™)

$60,334

This vehicle $60,334 · priced at MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$65,508

This vehicle $60,334 · $5,174 (8%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-14) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

High Demand

Similar vehicles recently sold in an estimated 6–40 days.

What does Demand-Verified mean?

Verify before inquiring

This listing has been on market about 19.1x longer than typical for similar vehicles (cohort sells in 6–40 days; this one is at 762). Long days-on-lot on a fast-turn cohort can signal title concerns, mechanical issues, or pricing the dealer won't actually honor. Recommend a vehicle history report before spending more time.

Wilson Ford

Logan, UT

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from wilson ford →

Request availability and out-the-door price

OAV will route your inquiry to Wilson Ford for current availability of this 2023 Ford F-150 Lightning Lariat and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Ford F-150 Lightning

Listing updated: Jul 14, 2026

Listed by a franchise dealer in Logan, UT · On lot for 762 days · VIN verifiable at NHTSA

This new 2023 Ford F-150 Lightning Lariat is listed at $60,334 by wilson ford in Logan, UT 84321. It has 1,730 miles on the odometer. The exterior color is Red. It features a 4WD drivetrain and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on available similar vehicles in the Logan market, the estimated market range is $60,334 to $60,334.

This vehicle has been on the lot for 762 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Logan, UT electric market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford F-150 Lightning against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Logan, UT, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTVW1EL0PWG12199 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford F-150 Lightning Market in UT

Comparable Vehicles

Average Price

$52,881

Price Range

$32,344–$62,444

Avg Days on Lot

Based on 65 comparable 2021-2025 Ford F-150 Lightning listings in UT, the average asking price is $52,881. This listing at $60,334 is $7,453 above average (14% above market). Comparable prices in UT range from $32,344 to $62,444. Similar vehicles spend an average of 58 days on dealer lots in this market.