2024 Ford F-150 XLT
Vehicle Details
XLT
Tampa, FL 33607
Is this 2024 Ford F-150 XLT a good deal?
OAV verdict: Fair Price
Why: Listed at $41,310, comparable market range $36,789–$41,455, based on 10 comparable listings. Listed 87 days · longer than most comparable local listings (typical ~15–60 days).
Market price position
$41,310 · within market range
- Comparable range
- $36,789 – $41,455
- vs. market
- $4,521 above low · $145 below high
- Comparable vehicles
- 10
Market Retail Price (MRP™)
$39,122This vehicle $41,310 · $2,188 (6%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$38,350This vehicle $41,310 · $2,960 (8%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-25) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 18–69 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Morgan Auto Group
Tampa, FL
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OAV will route your inquiry to Morgan Auto Group for current availability of this 2024 Ford F-150 XLT and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2024 Ford F-150
Listing updated: Aug 25, 2026Listed by a franchise dealer in Tampa, FL · On lot for 87 days · VIN verifiable at NHTSA
This used 2024 Ford F-150 XLT is listed at $41,310 by morgan auto group in Tampa, FL 33607. It has 60,054 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a 4WD drivetrain with a 3.5L V6 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 10 comparable listings matched to this vehicle, the estimated market range is $36,789 to $41,455. The local market range in FL is $36,789 to $41,455. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 87 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Tampa, FL trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2024 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Tampa, FL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTFW3LD9RFA06415 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2024 Ford F-150 Market in FL
FL Market Listings
10,014
Average Price
$56,446
Price Range
$8,669–$259,891
Avg Days on Lot
66
Based on all 10,014 2022-2026 Ford F-150 listings in the FL market, the average asking price is $56,446. This listing at $41,310 is $15,136 below the broader FL average (27% below the FL average). This is a wider, all-trim comparison across FL; OAV's price verdict above uses the closer comparable set. Comparable prices in FL range from $8,669 to $259,891. Similar vehicles spend an average of 66 days on dealer lots in this market.
Similar Ford F-150 Listings in FL
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: XLT — compare trims below)
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2023 Ford F-150
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