2023 Ford F-150 Platinum
View this vehicle at mullinax ford of mobile →Vehicle Details
Platinum
Mobile, AL 36608
Is this 2023 Ford F-150 Platinum a good deal?
OAV verdict: Unscored
Why: Listed at $40,990. This vehicle has higher mileage than is typical for its age, so its lower price isn't enough on its own to establish a like-for-like market discount — OAV withholds a verdict rather than call it a deal. Listed 5 days · fresher than most comparable local listings (typical ~15–105 days).
Market price position
This vehicle has higher mileage than is typical for its age, so its lower price isn't enough on its own to establish a like-for-like market discount — OAV withholds a verdict rather than call it a deal.
Mullinax Ford Of Mobile
Mobile, AL
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OAV will route your inquiry to Mullinax Ford Of Mobile for current availability of this 2023 Ford F-150 Platinum and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Ford F-150
Listing updated: Sep 13, 2026Listed by a franchise dealer in Mobile, AL · On lot for 5 days · VIN verifiable at NHTSA
This used 2023 Ford F-150 Platinum is listed at $40,990 by mullinax ford of mobile in Mobile, AL 36608. It has 112,653 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a 4WD drivetrain with a 3.5L V6 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Unscored. This vehicle has higher mileage than is typical for its age, so its lower price isn't enough on its own to establish a like-for-like market discount — OAV withholds a verdict rather than call it a deal.
This vehicle has been on the lot for 5 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 13, 2026. The patented comparable band is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.
Market context
This listing is part of OAV's broader Mobile, AL trucks market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2023 Ford F-150 against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Mobile, AL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTFW1ED2PFA03239 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2023 Ford F-150 Market in AL
AL Market Listings
882
Average Price
—
Price Range
—
Avg Days on Lot
76
Based on all 882 2021-2025 Ford F-150 listings in the AL market. Because OAV has not assigned a reliable price verdict to this listing, it does not state how it compares to this broader average. Similar vehicles spend an average of 76 days on dealer lots in this market.
Similar Ford F-150 Listings in AL
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: Platinum — compare trims below)
This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.
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