2023 Ford F-150 Lariat
View this vehicle at g&s auto sales of jesup →Vehicle Details
Lariat
Jesup, GA 31545
Is this 2023 Ford F-150 Lariat a good deal?
OAV verdict: Fair Price
Why: Listed at $39,800, comparable market range $36,500–$53,208, based on 21 comparable listings. Listed 38 days · about typical for comparable local listings (typical ~15–90 days).
Market price position
$39,800 · within market range
- Comparable range
- $36,500 – $53,208
- vs. market
- $3,300 above low · $13,408 below high
- Comparable vehicles
- 21
Market Retail Price (MRP™)
$44,854This vehicle $39,800 · $5,054 (11%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$31,637This vehicle $39,800 · $8,163 (26%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-31) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 22–74 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
G&S Auto Sales Of Jesup
Jesup, GA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
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OAV will route your inquiry to G&S Auto Sales Of Jesup for current availability of this 2023 Ford F-150 Lariat and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Ford F-150
Listing updated: Aug 31, 2026Listed by an independent dealer in Jesup, GA · On lot for 38 days · VIN verifiable at NHTSA
This used 2023 Ford F-150 Lariat is listed at $39,800 by g&s auto sales of jesup in Jesup, GA 31545. It has 158,885 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a 4WD drivetrain with a 3.5L V6 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 21 comparable listings matched to this vehicle, the estimated market range is $36,500 to $53,208. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 38 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Jesup, GA trucks market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2023 Ford F-150 against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from an independent dealer in Jesup, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTFW1E83PFA23342 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2023 Ford F-150 Market in GA
GA Market Listings
2,055
Average Price
$43,951
Price Range
$30,383–$64,953
Avg Days on Lot
75
Based on all 2,055 2021-2025 Ford F-150 listings in the GA market, the average asking price is $43,951. This listing at $39,800 is $4,151 below the broader GA average (9% below the GA average). This is a wider, all-trim comparison across GA; OAV's price verdict above uses the closer comparable set. Comparable prices in GA range from $30,383 to $64,953. Similar vehicles spend an average of 75 days on dealer lots in this market.
Similar Ford F-150 Listings in GA
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: Lariat — compare trims below)
2021 Ford F-150
Lariat
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Woodstock, GA
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Cumming, GA
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XL
Dalton, GA
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Norcross, GA
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Cleveland, GA