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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2023 Ford F-150 XLT

2023 Ford F-150View this vehicle at airport ford →

Vehicle Details

VIN1FTEW1EP9PFC60839
TrimXLT
Exterior ColorWhite
Drivetrain4WD
Engine2.7L V6
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typeused
Days on Lot229

XLT

Fair Price
$36,29826,320 mi

Florence, KY 41042

Is this 2023 Ford F-150 XLT a good deal?

OAV verdict: Fair Price

Why: Listed at $36,298, comparable market range $37,300–$44,948, based on 137 comparable listings. Listed 229 days · longer than most comparable local listings (typical ~15–90 days).

Market price position

$36,298 · near the low end of the range

Comparable range
$37,300 – $44,948
vs. market low
near the low end of the range
Comparable vehicles
137

Market Retail Price (MRP™)

$41,124

This vehicle $36,298 · $4,826 (12%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$40,914

This vehicle $36,298 · $4,616 (11%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-22) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 2073 days.

Verify before inquiring
  • This listing has been available about 3.1x longer than comparable vehicles typically take to sell (cohort sells in 20–73 days; this one is at 229). Confirm its history, condition, availability, and out-the-door price before proceeding.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$37,300 – $44,948
Regional Range$21,998 – $120,000

Airport Ford

Florence, KY

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About This 2023 Ford F-150

Listing updated: Sep 22, 2026

Listed by a franchise dealer in Florence, KY · On lot for 229 days · VIN verifiable at NHTSA

This used 2023 Ford F-150 XLT is listed at $36,298 by airport ford in Florence, KY 41042. It has 26,320 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a 4WD drivetrain with a 2.7L V6 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 137 comparable listings matched to this vehicle, the estimated market range is $37,300 to $44,948. The comparable range in KY is $37,300 to $44,948. These comparisons match year, make, and model, using trim where the data supports it. OAV does not adjust comparable prices for mileage — every price shown is the real advertised price. On used vehicles, mileage can still cause OAV to withhold a verdict — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than call it a deal it can't support.

This vehicle has been on the lot for 229 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 22, 2026. The patented comparable band is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.

Market context

This listing is part of OAV's broader Florence, KY trucks market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2023 Ford F-150 against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Florence, KY, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEW1EP9PFC60839 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2023 Ford F-150 Market in KY

KY Market Listings

756

Average Price

$41,454

Price Range

$30,366–$59,060

Avg Days on Lot

81

Based on all 756 2021-2025 Ford F-150 listings in the KY market, the average asking price is $41,454. This listing at $36,298 is $5,156 below the broader KY average (12% below the KY average). This is a wider, all-trim comparison across KY; OAV's price verdict above uses the closer comparable set. Comparable prices in KY range from $30,366 to $59,060. Similar vehicles spend an average of 81 days on dealer lots in this market.

Similar Ford F-150 Listings in KY

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: XLT — compare trims below)

This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.