2023 Ford F-150 XL
Vehicle Details
XL
Johnstown, NY 12095
Is this 2023 Ford F-150 XL a good deal?
OAV verdict: Fair Price
Why: Listed at $38,750, comparable market range $29,229–$77,125, based on 89 comparable listings. Listed 82 days · about typical for comparable local listings (typical ~30–90 days).
Market price position
$38,750 · within market range
- Comparable range
- $29,229 – $77,125
- vs. market
- $9,521 above low · $38,375 below high
- Comparable vehicles
- 89
Market Retail Price (MRP™)
$53,177This vehicle $38,750 · $14,427 (27%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$36,679This vehicle $38,750 · $2,071 (6%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-26) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 17–60 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Brown's Ford Of Johnstown
Johnstown, NY
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Brown's Ford Of Johnstown for current availability of this 2023 Ford F-150 XL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Ford F-150
Listing updated: Aug 26, 2026Listed by a franchise dealer in Johnstown, NY · On lot for 82 days · VIN verifiable at NHTSA
This used 2023 Ford F-150 XL is listed at $38,750 by brown's ford of johnstown in Johnstown, NY 12095. It has 25,316 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a 4WD drivetrain with a 2.7L V6 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 89 comparable listings matched to this vehicle, the estimated market range is $29,229 to $77,125. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 82 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Johnstown, NY trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Johnstown, NY, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEW1EP6PFA80380 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Ford F-150 Market in NY
NY Market Listings
1,540
Average Price
$43,388
Price Range
$33,998–$59,995
Avg Days on Lot
91
Based on all 1,540 2021-2025 Ford F-150 listings in the NY market, the average asking price is $43,388. This listing at $38,750 is $4,638 below the broader NY average (11% below the NY average). This is a wider, all-trim comparison across NY; OAV's price verdict above uses the closer comparable set. Comparable prices in NY range from $33,998 to $59,995. Similar vehicles spend an average of 91 days on dealer lots in this market.
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