Vehicle Details
2023 Ford F-150
XLT
New London, CT 06320
Is this 2023 Ford F-150 XLT a good deal?
OAV verdict: Unscored
Why: Listed at $40,770, comparable market range $40,103–$43,378, based on 4 comparable listings. Days on lot: 29 days (market average 78 days).
Market price position
$40,770 · within market range
- Regional range
- $40,103 – $43,378
- vs. market
- $667 above low · $2,608 below high
- Comparable vehicles
- 4
Market Retail Price (MRP™)
$41,741This vehicle $40,770 · $971 (2%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$38,555This vehicle $40,770 · $2,215 (6%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-24) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 20–71 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Whaling City Ford
New London, CT
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Request availability and out-the-door price
OAV will route your inquiry to Whaling City Ford for current availability of this 2023 Ford F-150 XLT and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Ford F-150
Listing updated: Jul 24, 2026Listed by a franchise dealer in New London, CT · On lot for 29 days · VIN verifiable at NHTSA
This used 2023 Ford F-150 XLT is listed at $40,770 by whaling city ford in New London, CT 06320. It has 53,423 miles on the odometer. The exterior color is Gray. It features a 4WD drivetrain with a 2.7L V6 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on 4 similar vehicles in the New London market, the estimated market range is $40,103 to $43,378. The local market range in CT is $40,103 to $43,378.
This vehicle has been on the lot for 29 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader New London, CT trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in New London, CT, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEW1EP2PKD52334 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Ford F-150 Market in CT
Comparable Vehicles
783
Average Price
$47,384
Price Range
$14,999–$125,000
Avg Days on Lot
78
Based on 783 comparable 2021-2025 Ford F-150 listings in CT, the average asking price is $47,384. This listing at $40,770 is $6,614 below average (14% below market). Comparable prices in CT range from $14,999 to $125,000. Similar vehicles spend an average of 78 days on dealer lots in this market.
Similar Ford F-150 Listings in CT
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: XLT — compare trims below)
2021 Ford F-150
XLT
Bridgeport, CT
2022 Ford F-150
XLT
Enfield, CT
2022 Ford F-150
XLT
Milford, CT
2023 Ford F-150
XLT
Danbury, CT
2022 Ford F-150
XLT
New London, CT
2022 Ford F-150
XLT
Branford, CT
2023 Ford F-150
XLT
Putnam, CT
2023 Ford F-150
XLT
Putnam, CT