2020 Ford F-150 Lariat
Vehicle Details
Lariat
Hudson, IA 50643
Is this 2020 Ford F-150 Lariat a good deal?
OAV verdict: Fair Price
Why: Listed at $25,180, comparable market range $21,620–$37,888, based on 17 comparable listings. Days on lot: 71 days (market average 99 days).
Market price position
$25,180 · within market range
- Comparable range
- $21,620 – $37,888
- vs. market
- $3,560 above low · $12,708 below high
- Comparable vehicles
- 17
Market Retail Price (MRP™)
$29,754This vehicle $25,180 · $4,574 (15%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$30,729This vehicle $25,180 · $5,549 (18%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-01) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 12–50 days).
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Bill Colwell Ford
Hudson, IA
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Request availability and out-the-door price
OAV will route your inquiry to Bill Colwell Ford for current availability of this 2020 Ford F-150 Lariat and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2020 Ford F-150
Listing updated: Aug 1, 2026Listed by a franchise dealer in Hudson, IA · On lot for 71 days · VIN verifiable at NHTSA
This used 2020 Ford F-150 Lariat is listed at $25,180 by bill colwell ford in Hudson, IA 50643. It has 100,615 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Blue. It features a 4WD drivetrain with a 2.7L V6 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 17 comparable listings matched to this vehicle, the estimated market range is $21,620 to $37,888. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).
This vehicle has been on the lot for 71 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Hudson, IA trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2020 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Hudson, IA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEW1EP0LKE15005 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2020 Ford F-150 Market in IA
IA Market Listings
611
Average Price
$31,165
Price Range
$12,900–$69,900
Avg Days on Lot
99
Based on all 611 2018-2022 Ford F-150 listings in the IA market, the average asking price is $31,165. This listing at $25,180 is $5,985 below the broader IA average (19% below the IA average). This is a wider, all-trim comparison across IA; OAV's price verdict above uses the closer comparable set. Comparable prices in IA range from $12,900 to $69,900. Similar vehicles spend an average of 99 days on dealer lots in this market.
Similar Ford F-150 Listings in IA
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: Lariat — compare trims below)
2018 Ford F-150
Lariat
Danbury, IA
2018 Ford F-150
XL
Merrill, IA
2018 Ford F-150
XL
Davenport, IA
2019 Ford F-150
XLT
Waterloo, IA
2018 Ford F-150
XL
Panora, IA
2018 Ford F-150
XLT
Waterloo, IA
2018 Ford F-150
XLT
Council Bluffs, IA
2018 Ford F-150
XLT
Muscatine, IA