Vehicle Details
2023 Ford F-150
XL
Freeland, MI 48623
Is this 2023 Ford F-150 XL a good deal?
OAV verdict: Fair Price
Why: Listed at $31,297, comparable market range $18,995–$39,314, based on 43 comparable listings. Days on lot: 14 days (market average 77 days).
Market price position
$31,297 · within market range
- Regional range
- $18,995 – $39,314
- vs. market
- $12,302 above low · $8,017 below high
- Comparable vehicles
- 43
Market Retail Price (MRP™)
$29,155This vehicle $31,297 · $2,142 (7%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$34,703This vehicle $31,297 · $3,406 (10%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-27) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 16–60 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Burt Watson Auto Group
Freeland, MI
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Request availability and out-the-door price
OAV will route your inquiry to Burt Watson Auto Group for current availability of this 2023 Ford F-150 XL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Ford F-150
Listing updated: Jul 27, 2026Listed by a franchise dealer in Freeland, MI · On lot for 14 days · VIN verifiable at NHTSA
This used 2023 Ford F-150 XL is listed at $31,297 by burt watson auto group in Freeland, MI 48623. It has 45,750 miles on the odometer. The exterior color is White. It features a 4WD drivetrain with a 3.3L V6 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 43 similar vehicles in the Freeland market, the estimated market range is $18,995 to $39,314. The local market range in MI is $34,214 to $34,214.
This vehicle has been on the lot for 14 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Freeland, MI trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Freeland, MI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEW1EBXPKD36077 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Ford F-150 Market in MI
Comparable Vehicles
2,084
Average Price
$43,368
Price Range
$13,299–$143,168
Avg Days on Lot
77
Based on 2,084 comparable 2021-2025 Ford F-150 listings in MI, the average asking price is $43,368. This listing at $31,297 is $12,071 below average (28% below market). Comparable prices in MI range from $13,299 to $143,168. Similar vehicles spend an average of 77 days on dealer lots in this market.
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