Vehicle Details
2023 Ford F-150
XL
Gower, MO 64454
Is this 2023 Ford F-150 XL a good deal?
OAV verdict: Fair Price
Why: Listed at $30,499, comparable market range $29,987–$42,361, based on 35 comparable listings. Days on lot: 15 days (market average 76 days).
Market price position
$30,499 · within market range
- Regional range
- $29,987 – $42,361
- vs. market
- $512 above low · $11,862 below high
- Comparable vehicles
- 35
Market Retail Price (MRP™)
$36,174This vehicle $30,499 · $5,675 (16%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$34,020This vehicle $30,499 · $3,521 (10%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-24) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 16–59 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.
Dennis Sneed Ford
Gower, MO
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Request availability and out-the-door price
OAV will route your inquiry to Dennis Sneed Ford for current availability of this 2023 Ford F-150 XL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Ford F-150
Listing updated: Jul 23, 2026Listed by a franchise dealer in Gower, MO · On lot for 15 days · VIN verifiable at NHTSA
This used 2023 Ford F-150 XL is listed at $30,499 by dennis sneed ford in Gower, MO 64454. It has 52,324 miles on the odometer. The exterior color is Gray. It features a RWD drivetrain with a 2.7L V6 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 35 similar vehicles in the Gower market, the estimated market range is $29,987 to $42,361.
This vehicle has been on the lot for 15 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Gower, MO trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Gower, MO, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEW1CP9PKD16384 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is updated daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Ford F-150 Market in MO
Comparable Vehicles
3,836
Average Price
$44,260
Price Range
$11,500–$137,495
Avg Days on Lot
76
Based on 3,836 comparable 2021-2025 Ford F-150 listings in MO, the average asking price is $44,260. This listing at $30,499 is $13,761 below average (31% below market). Comparable prices in MO range from $11,500 to $137,495. Similar vehicles spend an average of 76 days on dealer lots in this market.