Is the $31,973 price on this 2023 Ford F-150 a good deal?

OAV rates this as Fair Price because the asking price of $31,973 is within the typical market range for this vehicle.

What is the average price for a 2023 Ford F-150 in AL?

Based on 949 comparable listings in AL, the average asking price for a 2021-2025 Ford F-150 is $46,041, with prices ranging from $10,000 to $199,878.

How long does a 2023 Ford F-150 typically stay on dealer lots?

Comparable Ford F-150 listings in AL spend an average of 77 days on dealer lots.

Where is this 2023 Ford F-150 located?

This vehicle is listed in Auburn, AL 36830. VIN: 1FTEW1CP7PFC61331. Mileage: 65,594 miles.

What is the fair market price range for this 2023 Ford F-150?

OAV's Price-to-Market analysis estimates the fair market range is $28,997 to $44,375, based on 10 comparable vehicles.

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Vehicle Details

VIN1FTEW1CP7PFC61331

TrimXLT

Exterior ColorWhite

DrivetrainRWD

Engine3.3L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot71

2023 Ford F-150

XLT

Fair Price

$31,97365,594 mi

Auburn, AL 36830

Is this 2023 Ford F-150 XLT a good deal?

OAV verdict: Fair Price

Why: Listed at $31,973, comparable market range $28,997–$44,375, based on 10 comparable listings. Days on lot: 71 days (market average 77 days).

Market price position

$31,973 · within market range

$28,997comparable$44,375

Regional range: $28,997 – $44,375
vs. market: $2,976 above low · $12,402 below high
Comparable vehicles: 10

Market Retail Price (MRP™)

$36,686

This vehicle $31,973 · $4,713 (13%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$37,182

This vehicle $31,973 · $5,209 (14%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-27) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 20–71 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$28,997 – $44,375

Regional Range$28,997 – $45,995

Allen Turner Cadillac Of Auburn

Auburn, AL

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from allen turner cadillac of auburn →

Request availability and out-the-door price

OAV will route your inquiry to Allen Turner Cadillac Of Auburn for current availability of this 2023 Ford F-150 XLT and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Ford F-150

Listing updated: Jul 27, 2026

Listed by a franchise dealer in Auburn, AL · On lot for 71 days · VIN verifiable at NHTSA

This used 2023 Ford F-150 XLT is listed at $31,973 by allen turner cadillac of auburn in Auburn, AL 36830. It has 65,594 miles on the odometer. The exterior color is White. It features a RWD drivetrain with a 3.3L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 10 similar vehicles in the Auburn market, the estimated market range is $28,997 to $44,375. The local market range in AL is $28,997 to $44,375.

This vehicle has been on the lot for 71 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Auburn, AL trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Auburn, AL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEW1CP7PFC61331 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford F-150 Market in AL

Comparable Vehicles

949

Average Price

$46,041

Price Range

$10,000–$199,878

Avg Days on Lot

Based on 949 comparable 2021-2025 Ford F-150 listings in AL, the average asking price is $46,041. This listing at $31,973 is $14,068 below average (31% below market). Comparable prices in AL range from $10,000 to $199,878. Similar vehicles spend an average of 77 days on dealer lots in this market.