Vehicle Details
2023 Ford F-150
XL
Columbus, GA 31904
Is this 2023 Ford F-150 XL a good deal?
OAV verdict: Fair Price
Why: Listed at $36,258, comparable market range $30,570–$39,216, based on 23 comparable listings. Days on lot: 16 days (market average 64 days).
Market price position
$36,258 · within market range
- Regional range
- $30,570 – $39,216
- vs. market
- $5,688 above low · $2,958 below high
- Comparable vehicles
- 23
Market Retail Price (MRP™)
$34,893This vehicle $36,258 · $1,365 (4%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$37,092This vehicle $36,258 · $834 (2%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-14) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 15–56 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.
Group 1 Gmc Rivertown
Columbus, GA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Group 1 Gmc Rivertown for current availability of this 2023 Ford F-150 XL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Ford F-150
Listing updated: Jul 15, 2026Listed by a franchise dealer in Columbus, GA · On lot for 16 days · VIN verifiable at NHTSA
This used 2023 Ford F-150 XL is listed at $36,258 by group 1 gmc rivertown in Columbus, GA 31904. It has 21,067 miles on the odometer. The exterior color is Blue. It features a RWD drivetrain with a 2.7L V6 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 23 similar vehicles in the Columbus market, the estimated market range is $30,570 to $39,216.
This vehicle has been on the lot for 16 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Columbus, GA trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Columbus, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEW1CP4PKF44406 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Ford F-150 Market in GA
Comparable Vehicles
7,497
Average Price
$50,144
Price Range
$13,460–$134,937
Avg Days on Lot
64
Based on 7,497 comparable 2021-2025 Ford F-150 listings in GA, the average asking price is $50,144. This listing at $36,258 is $13,886 below average (28% below market). Comparable prices in GA range from $13,460 to $134,937. Similar vehicles spend an average of 64 days on dealer lots in this market.