Is the $35,988 price on this 2023 Ford F-150 a good deal?

OAV rates this as Fair Price because the asking price of $35,988 is within the typical market range for this vehicle.

What is the average price for a 2023 Ford F-150 in CA?

Based on 7,059 comparable listings in CA, the average asking price for a 2021-2025 Ford F-150 is $56,080, with prices ranging from $13,999 to $299,999.

How long does a 2023 Ford F-150 typically stay on dealer lots?

Comparable Ford F-150 listings in CA spend an average of 63 days on dealer lots.

Where is this 2023 Ford F-150 located?

This vehicle is listed in Napa, CA 94559. VIN: 1FTEW1C57PKE76603. Mileage: 55,893 miles.

What is the fair market price range for this 2023 Ford F-150?

OAV's Price-to-Market analysis estimates the fair market range is $28,994 to $48,990, based on 75 comparable vehicles.

Vehicle Details

VIN1FTEW1C57PKE76603

TrimXLT

Exterior ColorWhite

DrivetrainRWD

Engine3.3L V6

TransmissionAutomatic

Fuel TypeE85 / Unleaded

Inventory Typeused

Days on Lot11

Days on Market10

2023 Ford F-150

XLT

Fair Price

$35,98855,893 miles

Napa, CA 94559

Market price position

Lowest comparable ($)

28,994

Highest comparable ($)

48,990

This vehicle's price ($)

35,988

$35,988 · within market range

$28,994comparable$48,990

Regional range: $28,994 – $48,990
vs. market: $6,994 above low · $13,002 below high
Comparable vehicles: 75

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 19–74 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$39,999 – $39,999

Regional Range$28,994 – $48,990

Dealer Info

Hidden

Napa, CA

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About This 2023 Ford F-150

Listing updated: May 4, 2026

Listed by a franchise dealer in Napa, CA · On lot for 11 days · VIN verifiable at NHTSA

This used 2023 Ford F-150 XLT is listed at $35,988 by a franchise dealer in Napa, CA 94559. It has 55,893 miles on the odometer. The exterior color is White. It features a RWD drivetrain with a 3.3L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 75 similar vehicles in the Napa market, the estimated market range is $28,994 to $48,990. The local market range in CA is $39,999 to $39,999.

This vehicle has been on the lot for 11 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this deal is rated

OAV compares this 2023 Ford F-150 against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Napa, CA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FTEW1C57PKE76603 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford F-150 Market in CA

Comparable Vehicles

7,059

Average Price

$56,080

Price Range

$13,999–$299,999

Avg Days on Lot

Based on 7,059 comparable 2021-2025 Ford F-150 listings in CA, the average asking price is $56,080. This listing at $35,988 is $20,092 below average (36% below market). Comparable prices in CA range from $13,999 to $299,999. Similar vehicles spend an average of 63 days on dealer lots in this market.