Is the $46,225 price on this 2023 Ford Bronco 4-Door a good deal?

OAV rates this as Overpriced because the asking price of $46,225 is above the typical market range for this vehicle.

What is the average price for a 2023 Ford Bronco 4-Door in TX?

Based on 1,376 comparable listings in TX, the average asking price for a 2021-2025 Ford Bronco 4-Door is $49,096, with prices ranging from $26,999 to $108,000.

How long does a 2023 Ford Bronco 4-Door typically stay on dealer lots?

Comparable Ford Bronco 4-Door listings in TX spend an average of 154 days on dealer lots.

Where is this 2023 Ford Bronco 4-Door located?

This vehicle is listed in Denison, TX 75020. VIN: 1FMEE5DP9PLB81728. Mileage: 40,162 miles.

2023 Ford Bronco 4-Door Wildtrak for Sale in Denison, TX

No Photo Available

Vehicle Details

VIN1FMEE5DP9PLB81728

TrimWildtrak

Exterior ColorWhite

Drivetrain4WD

Engine2.7L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot18

Wildtrak

Unscored

$46,22540,162 mi

Denison, TX 75020

Is this 2023 Ford Bronco 4-Door Wildtrak a good deal?

OAV verdict: Unscored

Why: Listed at $46,225, comparable market range $45,220–$45,220, based on 3 comparable listings. Days on lot: 18 days (market average 154 days).

Market price position

$46,225 · $1,005 above the market benchmark

Regional range: $45,220 (3 listings)
vs. market high: + $1,005 (2% above)
Comparable vehicles: 3

Market Retail Price (MRP™)

$45,220

This vehicle $46,225 · $1,005 (2%) above MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$46,480

This vehicle $46,225 · $255 (1%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-29) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 16–56 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$45,220 – $45,220

Regional Range$39,979 – $52,120

Blake Utter Ford

Denison, TX

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from blake utter ford →

Request availability and out-the-door price

OAV will route your inquiry to Blake Utter Ford for current availability of this 2023 Ford Bronco 4-Door Wildtrak and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Ford Bronco 4-Door

Listing updated: Jul 28, 2026

Listed by a franchise dealer in Denison, TX · On lot for 18 days · VIN verifiable at NHTSA

This used 2023 Ford Bronco 4-Door Wildtrak is listed at $46,225 by blake utter ford in Denison, TX 75020. It has 40,162 miles on the odometer. The exterior color is White. It features a 4WD drivetrain with a 2.7L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on 3 similar vehicles in the Denison market, the estimated market range is $45,220 to $45,220. The local market range in TX is $45,220 to $45,220.

This vehicle has been on the lot for 18 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Denison, TX suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford Bronco 4-Door against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Denison, TX, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FMEE5DP9PLB81728 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford Bronco 4-Door Market in TX

Comparable Vehicles

1,376

Average Price

$49,096

Price Range

$26,999–$108,000

Avg Days on Lot

154

Based on 1,376 comparable 2021-2025 Ford Bronco 4-Door listings in TX, the average asking price is $49,096. This listing at $46,225 is $2,871 below average (6% below market). Comparable prices in TX range from $26,999 to $108,000. Similar vehicles spend an average of 154 days on dealer lots in this market.