Is the $37,000 price on this 2023 Ford Bronco 4-Door a good deal?

OAV rates this as a Great Deal because the asking price of $37,000 is below the typical market range for this vehicle.

How long does a 2023 Ford Bronco 4-Door typically stay on dealer lots?

Comparable Ford Bronco 4-Door listings in UT spend an average of 98 days on dealer lots.

Where is this 2023 Ford Bronco 4-Door located?

This vehicle is listed in Ogden, UT 84401. VIN: 1FMEE5DP8PLC10314. Mileage: 51,840 miles.

What is the fair market price range for this 2023 Ford Bronco 4-Door?

OAV's Price-to-Market analysis estimates the fair market range is $37,800 to $49,609, based on 34 comparable listings matched to this vehicle.

2023 Ford Bronco 4-Door Wildtrak for Sale in Ogden, UT

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Vehicle Details

VIN1FMEE5DP8PLC10314

TrimWildtrak

Exterior ColorGray

Drivetrain4WD

Engine2.7L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot85

Wildtrak

Great Deal

$37,00051,840 mi

Ogden, UT 84401

Is this 2023 Ford Bronco 4-Door Wildtrak a good deal?

OAV verdict: Great Deal

Why: Listed at $37,000, comparable market range $37,800–$49,609, based on 34 comparable listings. Days on lot: 85 days (market average 98 days).

Market price position

$37,000 · $800 below market low

Comparable range: $37,800 – $49,609
vs. market low: — $800 (2% below)
Comparable vehicles: 34

Market Retail Price (MRP™)

$43,705

This vehicle $37,000 · $6,705 (15%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$44,765

This vehicle $37,000 · $7,765 (17%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-07) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 17–58 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$37,800 – $49,609

Autolocity Motors

Ogden, UT

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Request availability and out-the-door price

OAV will route your inquiry to Autolocity Motors for current availability of this 2023 Ford Bronco 4-Door Wildtrak and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Ford Bronco 4-Door

Listing updated: Aug 7, 2026

Listed by an independent dealer in Ogden, UT · On lot for 85 days · VIN verifiable at NHTSA

This used 2023 Ford Bronco 4-Door Wildtrak is listed at $37,000 by autolocity motors in Ogden, UT 84401. It has 51,840 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a 4WD drivetrain with a 2.7L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 34 comparable listings matched to this vehicle, the estimated market range is $37,800 to $49,609. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 85 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Ogden, UT suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford Bronco 4-Door against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from an independent dealer in Ogden, UT, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FMEE5DP8PLC10314 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford Bronco 4-Door Market in UT

UT Market Listings

174

Average Price

$47,203

Price Range

$24,995–$95,900

Avg Days on Lot

Based on all 174 2021-2025 Ford Bronco 4-Door listings in the UT market, the average asking price is $47,203. This listing at $37,000 is $10,203 below the broader UT average (22% below the UT average). This is a wider, all-trim comparison across UT; OAV's price verdict above uses the closer comparable set. Comparable prices in UT range from $24,995 to $95,900. Similar vehicles spend an average of 98 days on dealer lots in this market.