Is the $40,969 price on this 2023 Ford Bronco 4-Door a good deal?

OAV rates this as Fair Price because the asking price of $40,969 is within the typical market range for this vehicle.

What is the average price for a 2023 Ford Bronco 4-Door in MA?

Based on 895 comparable listings in MA, the average asking price for a 2021-2025 Ford Bronco 4-Door is $50,271, with prices ranging from $28,495 to $98,575.

How long does a 2023 Ford Bronco 4-Door typically stay on dealer lots?

Comparable Ford Bronco 4-Door listings in MA spend an average of 92 days on dealer lots.

Where is this 2023 Ford Bronco 4-Door located?

This vehicle is listed in Hanover, MA 02339. VIN: 1FMDE5BH3PLB06160. Mileage: 23,490 miles.

What is the fair market price range for this 2023 Ford Bronco 4-Door?

OAV's Price-to-Market analysis estimates the fair market range is $37,021 to $42,445, based on 27 comparable vehicles.

No Photo Available

Vehicle Details

VIN1FMDE5BH3PLB06160

TrimBig Bend

Exterior ColorBlack

Drivetrain4WD

Engine2.3L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot283

2023 Ford Bronco 4-Door

Big Bend

Fair Price

$40,96923,490 mi

Hanover, MA 02339

Is this 2023 Ford Bronco 4-Door Big Bend a good deal?

OAV verdict: Fair Price

Why: Listed at $40,969, comparable market range $37,021–$42,445, based on 27 comparable listings. Days on lot: 283 days (market average 92 days).

Market price position

$40,969 · within market range

$37,021comparable$42,445

Regional range: $37,021 – $42,445
vs. market: $3,948 above low · $1,476 below high
Comparable vehicles: 27

Market Retail Price (MRP™)

$39,733

This vehicle $40,969 · $1,236 (3%) above MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$38,767

This vehicle $40,969 · $2,202 (6%) above TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-17) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 14–57 days.

Verify before inquiring

This listing has been on market about 5.0x longer than typical for similar vehicles (cohort sells in 14–57 days; this one is at 283). Long days-on-lot on a fast-turn cohort can signal title concerns, mechanical issues, or pricing the dealer won't actually honor. Recommend a vehicle history report before spending more time.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges update continuously.

Regional Range$37,021 – $42,445

Jannell Ford Of Hanover

Hanover, MA

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from jannell ford of hanover →

Request availability and out-the-door price

OAV will route your inquiry to Jannell Ford Of Hanover for current availability of this 2023 Ford Bronco 4-Door Big Bend and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Ford Bronco 4-Door

Listing updated: Jul 17, 2026

Listed by a franchise dealer in Hanover, MA · On lot for 283 days · VIN verifiable at NHTSA

This used 2023 Ford Bronco 4-Door Big Bend is listed at $40,969 by jannell ford of hanover in Hanover, MA 02339. It has 23,490 miles on the odometer. The exterior color is Black. It features a 4WD drivetrain with a 2.3L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 27 similar vehicles in the Hanover market, the estimated market range is $37,021 to $42,445.

This vehicle has been on the lot for 283 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Hanover, MA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford Bronco 4-Door against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Hanover, MA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FMDE5BH3PLB06160 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is updated continuously; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford Bronco 4-Door Market in MA

Comparable Vehicles

895

Average Price

$50,271

Price Range

$28,495–$98,575

Avg Days on Lot

Based on 895 comparable 2021-2025 Ford Bronco 4-Door listings in MA, the average asking price is $50,271. This listing at $40,969 is $9,302 below average (19% below market). Comparable prices in MA range from $28,495 to $98,575. Similar vehicles spend an average of 92 days on dealer lots in this market.