Is the $13,779 price on this 2018 Ford Focus a good deal?

OAV rates this as Fair Price because the asking price of $13,779 is within the typical market range for this vehicle.

What is the average price for a 2018 Ford Focus in AL?

Based on 37 comparable listings in AL, the average asking price for a 2016-2020 Ford Focus is $11,286, with prices ranging from $4,600 to $30,990.

How long does a 2018 Ford Focus typically stay on dealer lots?

Comparable Ford Focus listings in AL spend an average of 93 days on dealer lots.

Where is this 2018 Ford Focus located?

This vehicle is listed in Cullman, AL 35055. VIN: 1FADP3F28JL327498. Mileage: 63,429 miles.

What is the fair market price range for this 2018 Ford Focus?

OAV's Price-to-Market analysis estimates the fair market range is $13,779 to $13,779, based on available comparable vehicles.

No Photo Available

Vehicle Details

VIN1FADP3F28JL327498

TrimSE

Exterior ColorBlue

DrivetrainFWD

Engine1.0L I3

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot68

2018 Ford Focus

Unscored

$13,77963,429 mi

Cullman, AL 35055

Is this 2018 Ford Focus SE a good deal?

OAV verdict: Unscored

Why: Listed at $13,779, comparable market range $13,779–$13,779. Days on lot: 68 days (market average 93 days).

Market price position

$13,779 · only listing at this price

$13,779 — single data point

Regional range: $13,779 (0 listings)
vs. market: Exact match — no spread
Comparable vehicles: 0

Market Retail Price (MRP™)

$13,779

This vehicle $13,779 · priced at MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$10,722

This vehicle $13,779 · $3,057 (29%) above TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-14) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 12–59 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$8,499 – $10,249

Tony Serra Nissan

Cullman, AL

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from tony serra nissan →

Request availability and out-the-door price

OAV will route your inquiry to Tony Serra Nissan for current availability of this 2018 Ford Focus SE and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2018 Ford Focus

Listing updated: Jul 15, 2026

Listed by a franchise dealer in Cullman, AL · On lot for 68 days · VIN verifiable at NHTSA

This used 2018 Ford Focus SE is listed at $13,779 by tony serra nissan in Cullman, AL 35055. It has 63,429 miles on the odometer. The exterior color is Blue. It features a FWD drivetrain with a 1.0L I3 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on available similar vehicles in the Cullman market, the estimated market range is $13,779 to $13,779.

This vehicle has been on the lot for 68 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Cullman, AL sedans market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2018 Ford Focus against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Cullman, AL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FADP3F28JL327498 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2018 Ford Focus Market in AL

Comparable Vehicles

Average Price

$11,286

Price Range

$4,600–$30,990

Avg Days on Lot

Based on 37 comparable 2016-2020 Ford Focus listings in AL, the average asking price is $11,286. This listing at $13,779 is $2,493 above average (22% above market). Comparable prices in AL range from $4,600 to $30,990. Similar vehicles spend an average of 93 days on dealer lots in this market.