Vehicle Details
2023 RAM Ram 1500 Pickup
Big Horn/Lone Star
Denison, TX 75020
Is this 2023 RAM Ram 1500 Pickup Big Horn/Lone Star a good deal?
OAV verdict: Unscored
Why: Listed at $28,497, comparable market range $31,220–$31,220, based on 3 comparable listings. Days on lot: 8 days (market average 51 days).
Market price position
$28,497 · $2,723 below the market benchmark
- Regional range
- $31,220 (3 listings)
- vs. market low
- — $2,723 (9% below)
- Comparable vehicles
- 3
Market Retail Price (MRP™)
$31,220This vehicle $28,497 · $2,723 (9%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$30,606This vehicle $28,497 · $2,109 (7%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-24) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 16–56 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Platinum Honda Of Texoma
Denison, TX
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Platinum Honda Of Texoma for current availability of this 2023 RAM Ram 1500 Pickup Big Horn/Lone Star and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 RAM Ram 1500 Pickup
Listing updated: Jul 24, 2026Listed by a franchise dealer in Denison, TX · On lot for 8 days · VIN verifiable at NHTSA
This used 2023 RAM Ram 1500 Pickup Big Horn/Lone Star is listed at $28,497 by platinum honda of texoma in Denison, TX 75020. It has 93,402 miles on the odometer. The exterior color is Gray. It features a RWD drivetrain with a 5.7L V8 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on 3 similar vehicles in the Denison market, the estimated market range is $31,220 to $31,220. The local market range in TX is $31,220 to $31,220.
This vehicle has been on the lot for 8 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Denison, TX trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 RAM Ram 1500 Pickup against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Denison, TX, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1C6RREFT2PN640548 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 RAM Ram 1500 Pickup Market in TX
Comparable Vehicles
10,067
Average Price
$42,580
Price Range
$10,000–$158,905
Avg Days on Lot
51
Based on 10,067 comparable 2021-2025 RAM Ram 1500 Pickup listings in TX, the average asking price is $42,580. This listing at $28,497 is $14,083 below average (33% below market). Comparable prices in TX range from $10,000 to $158,905. Similar vehicles spend an average of 51 days on dealer lots in this market.
Similar RAM Ram 1500 Pickup Listings in TX
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: Big Horn/Lone Star — compare trims below)
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