2018 RAM 1500 Pickup Big Horn
View this vehicle at mark neader automotive →Vehicle Details
Big Horn
La Crosse, WI 54603
Is this 2018 RAM 1500 Pickup Big Horn a good deal?
OAV verdict: Fair Price
Why: Listed at $17,995, comparable market range $17,907–$27,389, based on 15 comparable listings. Listed 4 days.
Market price position
$17,995 · within market range
- Comparable range
- $17,907 – $27,389
- vs. market
- $88 above low · $9,394 below high
- Comparable vehicles
- 15
Market Retail Price (MRP™)
$22,648This vehicle $17,995 · $4,653 (21%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$20,308This vehicle $17,995 · $2,313 (11%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-31) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 13–66 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Mark Neader Automotive
La Crosse, WI
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Mark Neader Automotive for current availability of this 2018 RAM 1500 Pickup Big Horn and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2018 RAM 1500 Pickup
Listing updated: Aug 31, 2026Listed by an independent dealer in La Crosse, WI · On lot for 4 days · VIN verifiable at NHTSA
This used 2018 RAM 1500 Pickup Big Horn is listed at $17,995 by mark neader automotive in La Crosse, WI 54603. It has 111,556 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Red. It features a 4WD drivetrain with a 3.0L V6 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 15 comparable listings matched to this vehicle, the estimated market range is $17,907 to $27,389. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 4 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader La Crosse, WI trucks market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2018 RAM 1500 Pickup against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from an independent dealer in La Crosse, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1C6RR7TMXJS237788 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2018 RAM 1500 Pickup Market in WI
WI Market Listings
383
Average Price
$24,035
Price Range
$16,156–$31,532
Avg Days on Lot
72
Based on all 383 2016-2020 RAM 1500 Pickup listings in the WI market, the average asking price is $24,035. This listing at $17,995 is $6,040 below the broader WI average (25% below the WI average). This is a wider, all-trim comparison across WI; OAV's price verdict above uses the closer comparable set. Comparable prices in WI range from $16,156 to $31,532. Similar vehicles spend an average of 72 days on dealer lots in this market.
Similar RAM 1500 Pickup Listings in WI
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: Big Horn — compare trims below)
2016 RAM 1500 Pickup
Big Horn
Cedarburg, WI
2017 RAM 1500 Pickup
Big Horn
Stevens Point, WI
2016 RAM 1500 Pickup
Big Horn
Waupun, WI
2016 RAM 1500 Pickup
Big Horn
Tomahawk, WI
2016 RAM 1500 Pickup
Big Horn
West Bend, WI
2017 RAM 1500 Pickup
Big Horn
Plymouth, WI
2018 RAM 1500 Pickup
Big Horn
Arcadia, WI
2016 RAM 1500 Pickup
Big Horn
Green Bay, WI