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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2023 Jeep Gladiator WILLYS

2023 Jeep GladiatorView this vehicle at salt lake valley buick gmc →

Vehicle Details

VIN1C6JJTAM4PL543713
TrimWILLYS
Exterior ColorGray
Drivetrain4WD
Engine3.0L V6
TransmissionAutomatic
Fuel TypeDiesel
Inventory Typeused
Days on Lot69

WILLYS

Fair Price
$38,20824,601 mi

South Salt Lake, UT 84119

Is this 2023 Jeep Gladiator WILLYS a good deal?

OAV verdict: Fair Price

Why: Listed at $38,208, comparable market range $29,897–$45,995, based on 32 comparable listings. Listed 69 days · about typical for comparable local listings (typical ~30–75 days).

Market price position

$38,208 · within market range

Comparable range
$29,897 – $45,995
vs. market
$8,311 above low · $7,787 below high
Comparable vehicles
32

Market Retail Price (MRP™)

$37,946

This vehicle $38,208 · $262 (1%) above MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$33,483

This vehicle $38,208 · $4,725 (14%) above TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-15) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 1966 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$29,897 – $45,995

Salt Lake Valley Buick Gmc

South Salt Lake, UT

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Jeep Gladiator

Listing updated: Sep 15, 2026

Listed by a franchise dealer in South Salt Lake, UT · On lot for 69 days · VIN verifiable at NHTSA

This used 2023 Jeep Gladiator WILLYS is listed at $38,208 by salt lake valley buick gmc in South Salt Lake, UT 84119. It has 24,601 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a 4WD drivetrain with a 3.0L V6 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 32 comparable listings matched to this vehicle, the estimated market range is $29,897 to $45,995. These comparisons match year, make, and model, using trim where the data supports it. OAV does not adjust comparable prices for mileage — every price shown is the real advertised price. On used vehicles, mileage can still cause OAV to withhold a verdict — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than call it a deal it can't support.

This vehicle has been on the lot for 69 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 15, 2026. The patented comparable band is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.

Market context

This listing is part of OAV's broader South Salt Lake, UT trucks market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2023 Jeep Gladiator against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in South Salt Lake, UT, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1C6JJTAM4PL543713 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2023 Jeep Gladiator Market in UT

UT Market Listings

145

Average Price

$36,633

Price Range

$29,162–$47,246

Avg Days on Lot

121

Based on all 145 2021-2025 Jeep Gladiator listings in the UT market, the average asking price is $36,633. This listing at $38,208 is $1,575 above the broader UT average (4% above the UT average). This is a wider, all-trim comparison across UT; OAV's price verdict above uses the closer comparable set. Comparable prices in UT range from $29,162 to $47,246. Similar vehicles spend an average of 121 days on dealer lots in this market.

Similar Jeep Gladiator Listings in UT

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: WILLYS — compare trims below)

This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.