Is the $25,781 price on this 2023 Jeep Grand Cherokee L a good deal?

OAV rates this as Fair Price because the asking price of $25,781 is within the typical market range for this vehicle.

What is the average price for a 2023 Jeep Grand Cherokee L in VA?

Based on 2,124 comparable listings in VA, the average asking price for a 2021-2025 Jeep Grand Cherokee L is $36,029, with prices ranging from $19,878 to $72,224.

How long does a 2023 Jeep Grand Cherokee L typically stay on dealer lots?

Comparable Jeep Grand Cherokee L listings in VA spend an average of 68 days on dealer lots.

Where is this 2023 Jeep Grand Cherokee L located?

This vehicle is listed in Gloucester, VA 23061. VIN: 1C4RJJAG7P8901528. Mileage: 71,977 miles.

What is the fair market price range for this 2023 Jeep Grand Cherokee L?

OAV's Price-to-Market analysis estimates the fair market range is $24,999 to $30,101, based on 28 comparable vehicles.

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Vehicle Details

VIN1C4RJJAG7P8901528

TrimLaredo

Exterior ColorWhite

DrivetrainRWD

Engine3.6L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot30

2023 Jeep Grand Cherokee L

Laredo

Fair Price

$25,78171,977 mi

Gloucester, VA 23061

Is this 2023 Jeep Grand Cherokee L Laredo a good deal?

OAV verdict: Fair Price

Why: Listed at $25,781, comparable market range $24,999–$30,101, based on 28 comparable listings. Days on lot: 30 days (market average 68 days).

Market price position

$25,781 · within market range

$24,999comparable$30,101

Regional range: $24,999 – $30,101
vs. market: $782 above low · $4,320 below high
Comparable vehicles: 28

Market Retail Price (MRP™)

$27,550

This vehicle $25,781 · $1,769 (6%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$25,197

This vehicle $25,781 · $584 (2%) above TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-18) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 13–51 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges update continuously.

Regional Range$24,999 – $30,101

Gloucester Toyota

Gloucester, VA

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from gloucester toyota →

Request availability and out-the-door price

OAV will route your inquiry to Gloucester Toyota for current availability of this 2023 Jeep Grand Cherokee L Laredo and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Jeep Grand Cherokee L

Listing updated: Jul 18, 2026

Listed by a franchise dealer in Gloucester, VA · On lot for 30 days · VIN verifiable at NHTSA

This used 2023 Jeep Grand Cherokee L Laredo is listed at $25,781 by gloucester toyota in Gloucester, VA 23061. It has 71,977 miles on the odometer. The exterior color is White. It features a RWD drivetrain with a 3.6L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 28 similar vehicles in the Gloucester market, the estimated market range is $24,999 to $30,101.

This vehicle has been on the lot for 30 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Gloucester, VA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Jeep Grand Cherokee L against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Gloucester, VA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1C4RJJAG7P8901528 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is updated continuously; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Jeep Grand Cherokee L Market in VA

Comparable Vehicles

2,124

Average Price

$36,029

Price Range

$19,878–$72,224

Avg Days on Lot

Based on 2,124 comparable 2021-2025 Jeep Grand Cherokee L listings in VA, the average asking price is $36,029. This listing at $25,781 is $10,248 below average (28% below market). Comparable prices in VA range from $19,878 to $72,224. Similar vehicles spend an average of 68 days on dealer lots in this market.