Is the $53,405 price on this 2026 Jeep Wrangler 4-Door a good deal?

OAV rates this as Overpriced because the asking price of $53,405 is above the typical market range for this vehicle.

What is the average price for a 2026 Jeep Wrangler 4-Door in SC?

Based on 2,229 comparable listings in SC, the average asking price for a 2024-2028 Jeep Wrangler 4-Door is $49,824, with prices ranging from $29,999 to $101,068.

How long does a 2026 Jeep Wrangler 4-Door typically stay on dealer lots?

Comparable Jeep Wrangler 4-Door listings in SC spend an average of 119 days on dealer lots.

Where is this 2026 Jeep Wrangler 4-Door located?

This vehicle is listed in Lugoff, SC 29078. VIN: 1C4PJXDN1TW232490. Mileage: 10 miles.

What is the fair market price range for this 2026 Jeep Wrangler 4-Door?

OAV's Price-to-Market analysis estimates the fair market range is $50,410 to $52,810, based on 4 comparable vehicles.

Vehicle Details

VIN1C4PJXDN1TW232490

TrimWillys

Exterior ColorWhite

Drivetrain4WD

Engine2.0L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typenew

MSRP$54,405

Days on Lot73

Days on Market72

2026 Jeep Wrangler 4-Door

Willys

Overpriced

$53,40510 miles

Lugoff, SC 29078

Market price position

Lowest comparable ($)

50,410

Highest comparable ($)

52,810

This vehicle's price ($)

53,405

$53,405 · $595 above market high

$50,410comparable$52,810

Regional range: $50,410 – $52,810
vs. market high: + $595 (1% above)
Comparable vehicles: 4

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$50,410 – $52,810

Regional Range$43,512 – $76,478

Dealer Info

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Lugoff, SC

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About This 2026 Jeep Wrangler 4-Door

Listing updated: Apr 23, 2026

Listed by a franchise dealer in Lugoff, SC · On lot for 73 days · VIN verifiable at NHTSA

This new 2026 Jeep Wrangler 4-Door Willys is listed at $53,405 by a franchise dealer in Lugoff, SC 29078. It has 10 miles on the odometer. The exterior color is White. It features a 4WD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Overpriced — priced above market value. Based on 4 similar vehicles in the Lugoff market, the estimated market range is $50,410 to $52,810. The local market range in SC is $50,410 to $52,810.

This vehicle has been on the lot for 73 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this deal is rated

OAV compares this 2026 Jeep Wrangler 4-Door against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Lugoff, SC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network. The VIN 1C4PJXDN1TW232490 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Jeep Wrangler 4-Door Market in SC

Comparable Vehicles

2,229

Average Price

$49,824

Price Range

$29,999–$101,068

Avg Days on Lot

119

Based on 2,229 comparable 2024-2028 Jeep Wrangler 4-Door listings in SC, the average asking price is $49,824. This listing at $53,405 is $3,581 above average (7% above market). Comparable prices in SC range from $29,999 to $101,068. Similar vehicles spend an average of 119 days on dealer lots in this market.