2020 Jeep Cherokee Latitude Plus
Vehicle Details
Latitude Plus
Dawsonville, GA 30534
Is this 2020 Jeep Cherokee Latitude Plus a good deal?
OAV verdict: Great Deal
Why: Listed at $12,850, comparable market range $15,420–$21,895, based on 13 comparable listings. Days on lot: 177 days (market average 86 days).
Market price position
$12,850 · $2,570 below market low
- Comparable range
- $15,420 – $21,895
- vs. market low
- — $2,570 (17% below)
- Comparable vehicles
- 13
Market Retail Price (MRP™)
$18,658This vehicle $12,850 · $5,808 (31%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$14,739This vehicle $12,850 · $1,889 (13%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-17) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 20–65 days.
- This listing has been available about 2.7x longer than comparable vehicles typically take to sell (cohort sells in 20–65 days; this one is at 177). Confirm its history, condition, availability, and out-the-door price before proceeding.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Primary Jeep Argo Powersports Golf Carts
Dawsonville, GA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Primary Jeep Argo Powersports Golf Carts for current availability of this 2020 Jeep Cherokee Latitude Plus and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2020 Jeep Cherokee
Listing updated: Aug 17, 2026Listed by a franchise dealer in Dawsonville, GA · On lot for 177 days · VIN verifiable at NHTSA
This used 2020 Jeep Cherokee Latitude Plus is listed at $12,850 by primary jeep argo powersports golf carts in Dawsonville, GA 30534. It has 117,321 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Blue. It features a 4WD drivetrain with a 2.4L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 13 comparable listings matched to this vehicle, the estimated market range is $15,420 to $21,895. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 177 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Dawsonville, GA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2020 Jeep Cherokee against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Dawsonville, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1C4PJMLB1LD651294 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2020 Jeep Cherokee Market in GA
GA Market Listings
212
Average Price
$15,926
Price Range
$4,995–$37,995
Avg Days on Lot
86
Based on all 212 2018-2022 Jeep Cherokee listings in the GA market, the average asking price is $15,926. This listing at $12,850 is $3,076 below the broader GA average (19% below the GA average). This is a wider, all-trim comparison across GA; OAV's price verdict above uses the closer comparable set. Comparable prices in GA range from $4,995 to $37,995. Similar vehicles spend an average of 86 days on dealer lots in this market.
Similar Jeep Cherokee Listings in GA
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: Latitude Plus — compare trims below)
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2019 Jeep Cherokee
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2018 Jeep Cherokee
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Oxford, GA
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