OAV Dealer Intelligence
Franchise dealer inventory in Madison, WI
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and local comparables.
OAV helps determine if a vehicle is a good deal by comparing it to similar listings and expected sell-through rates.
Market snapshot · May 17, 2026
1,705 total vehicles listed · 340 new · 1,365 used
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Business name, street address, phone, and website are hidden pending dealer verification. If this is your dealership, claim your listing to publish verified contact information and connect directly with OAV's consumer traffic.
⚡ Claim This ListingBest-priced vehicles at a franchise dealer in Madison, WI
OAV found 1,705 active listings for this franchise dealer in Madison, WI (340 new · 1,365 used). The strongest deal signals are based on price-to-market range, days-on-lot, local comparables, and Demand-Verified sell-through data where available.
Top deal signals on this page highlight vehicles that appear below their expected market range, have favorable days-on-lot context, or carry a demand signal based on OAV's market data. Dealer identity may be limited unless the dealer profile is activated; price, mileage, market range, and deal quality remain visible so shoppers can compare value before contacting this dealer.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
Top deal signals
Vehicles at this dealer with the strongest below-market signal based on OAV's price-to-market analysis. Ranked by deal strength.
| Vehicle | Price | Expected Market Range | PTM Gap | DOL | Why it stands out |
|---|---|---|---|---|---|
| 2020 Ford Edge | $15,747 | $15,995 – $20,992 | 14.9% below | 27 days | Priced 14.9% below OAV's expected market range, 27 days listed. |
| 2024 Volkswagen Jetta | $17,103 | $17,714 – $18,313 | 5.1% below | 169 days | Priced 5.1% below OAV's expected market range, 169 days listed. |
| 2023 Jeep Renegade | $17,459 | $19,594 – $23,494 | 19.0% below | 57 days | Priced 19.0% below OAV's expected market range, 57 days listed. |
| 2023 Chevrolet Equinox | $17,884 | $18,985 – $28,287 | 24.3% below | 36 days | Priced 24.3% below OAV's expected market range, 36 days listed. |
| 2023 Nissan Rogue | $17,967 | $21,995 – $29,697 | 30.5% below | 100 days | Priced 30.5% below OAV's expected market range, 100 days listed. |
Compared against similar listings in the Madison, WI market and broader regional inventory · refreshed daily.
According to RetailVision™ data, OAV is currently analyzing approximately 1,700 vehicles across the Madison, WI market, refreshed daily.
New Inventory
340 new vehicles · AI-powered Price-to-Market analysis
Vehicles Listed
340
Average Price
$53,716
Price Range
$29,500–$106,105
Avg Days on Lot
115
Deal Mix
Great Dealsⓘ
35
10.3% of inventory
Fair Priceⓘ
279
82.1% of inventory
Overpricedⓘ
26
7.6% of inventory
Unscoredⓘ
0
0.0% of inventory
Used Inventory
1,365 used vehicles · AI-powered Price-to-Market analysis
Vehicles Listed
1,365
Average Price
$25,885
Price Range
$2,994–$115,000
Avg Days on Lot
41
Deal Mix· 100 of 1,365 shown
Great Dealsⓘ
27
27.0% of 100 shown
Fair Priceⓘ
0
0.0% of 100 shown
Overpricedⓘ
0
0.0% of 100 shown
Unscoredⓘ
73
73.0% of 100 shown
Current Inventory (100 of 1,705)
Sorted by deal quality. Each listing rated by OAV's Price-to-Market analysis.
2013 Kia Soul
Madison, WI
Market: $6,994 – $6,994
Madison, WI
2016 Chevrolet Cruze Limited
Madison, WI
Market: $7,199 – $7,798
Madison, WI
2014 Nissan Rogue Select
Madison, WI
Market: $8,829 – $9,328
Madison, WI
2017 Ford C-Max
Madison, WI
Market: $10,995 – $12,954
Madison, WI
2018 Nissan Pathfinder
Madison, WI
Market: $13,271 – $13,900
Madison, WI
2014 Subaru Impreza
Madison, WI
Market: $13,374 – $13,374
Madison, WI
2020 Kia Sportage
Madison, WI
Market: $15,430 – $16,950
Madison, WI
2018 Chevrolet Equinox
Madison, WI
Market: $11,495 – $14,047
Madison, WI
2016 Subaru Outback
Madison, WI
Market: $11,307 – $14,495
Madison, WI
2018 Ford Explorer
Madison, WI
Market: $14,000 – $16,999
Madison, WI
2017 Nissan Frontier
Madison, WI
Market: $12,024 – $12,062
Madison, WI
2019 Nissan Altima
Madison, WI
Market: $14,495 – $14,495
Madison, WI
2020 Kia Sorento
Madison, WI
Market: $13,400 – $13,400
Madison, WI
2019 Mitsubishi Outlander
Madison, WI
Market: $14,694 – $14,694
Madison, WI
2021 Kia Rio
Madison, WI
Market: $14,750 – $14,750
Madison, WI
2021 Kia Soul
Madison, WI
Market: $13,120 – $16,998
Madison, WI
2019 Nissan Altima
Madison, WI
Market: $14,850 – $15,599
Madison, WI
2019 Jeep Compass
Madison, WI
Market: $18,001 – $21,115
Madison, WI
2021 Kia K5
Madison, WI
Market: $13,990 – $13,990
Madison, WI
2017 Jeep Grand Cherokee
Madison, WI
Market: $16,114 – $16,760
Madison, WI
2019 Jeep Compass
Madison, WI
Market: $17,351 – $18,006
Madison, WI
2020 Jeep Cherokee
Madison, WI
Market: $17,069 – $21,602
Madison, WI
2021 Nissan Rogue Sport
Madison, WI
Market: $15,499 – $16,098
Madison, WI
2020 Subaru Outback
Madison, WI
Market: $18,924 – $22,492
Madison, WI
2018 Honda Accord
Madison, WI
Market: $18,995 – $24,995
Madison, WI
2018 Honda CR-V
Madison, WI
Market: $16,495 – $18,994
Madison, WI
2020 Ford Edge
Madison, WI
Market: $15,995 – $20,992
Competitively priced ~15% below the typical range in the Madison market compared to similar vehicles · 27 days on lot vs market avg 40.64 — high demand in this market (based on current market benchmarks)
Madison, WI
2022 Kia Seltos
Madison, WI
Market: $18,490 – $19,999
Madison, WI
2022 Nissan Altima
Madison, WI
Market: $17,250 – $17,250
Madison, WI
2022 Ford Escape
Madison, WI
Market: $16,985 – $18,126
Madison, WI
2023 Chevrolet Malibu
Madison, WI
Market: $16,995 – $18,995
Madison, WI
2023 Chevrolet Equinox
Madison, WI
Market: $19,913 – $21,952
Madison, WI
2024 Volkswagen Jetta
Madison, WI
Market: $17,714 – $18,313
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 169 days on lot vs market avg 40.64 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI
2022 Jeep Renegade
Madison, WI
Market: $22,225 – $22,225
Madison, WI
2017 Mercedes-Benz E-Class
Madison, WI
Market: $19,465 – $22,900
Madison, WI
2023 Jeep Renegade
Madison, WI
Market: $19,594 – $23,494
Competitively priced ~19% below the typical range in the Madison market compared to similar vehicles · 57 days on lot (market avg 40.64) (based on current market benchmarks)
Madison, WI
2022 Buick Encore
Madison, WI
Market: $18,514 – $19,998
Madison, WI
2023 Nissan Kicks
Madison, WI
Market: $17,995 – $23,499
Madison, WI
2023 Chevrolet Equinox
Madison, WI
Market: $18,985 – $28,287
Competitively priced ~24% below the typical range in the Madison market compared to similar vehicles · 36 days on lot (market avg 40.64) — selling in line with local demand (based on current market benchmarks)
Madison, WI
2023 Nissan Rogue
Madison, WI
Market: $21,995 – $29,697
Competitively priced ~30% below the typical range in the Madison market compared to similar vehicles · 100 days on lot vs market avg 40.64 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI
2023 Hyundai Santa Fe
Madison, WI
Market: $19,990 – $25,998
Competitively priced ~22% below the typical range in the Madison market compared to similar vehicles · 62 days on lot vs market avg 40.64 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI
2023 Kia Sportage
Madison, WI
Market: $19,999 – $27,499
Competitively priced ~24% below the typical range in the Madison market compared to similar vehicles · 53 days on lot (market avg 40.64) (based on current market benchmarks)
Madison, WI
2021 GMC Terrain
Madison, WI
Market: $19,398 – $22,249
Madison, WI
2022 Jeep Compass
Madison, WI
Market: $22,998 – $23,999
Madison, WI
2023 Kia Seltos
Madison, WI
Market: $18,898 – $23,951
Competitively priced ~14% below the typical range in the Madison market compared to similar vehicles · 29 days on lot vs market avg 40.64 — high demand in this market (based on current market benchmarks)
Madison, WI
2020 Mazda CX-5
Madison, WI
Market: $20,404 – $21,126
Madison, WI
2022 Ford Escape
Madison, WI
Market: $19,381 – $23,995
Madison, WI
2017 GMC Sierra 1500
Madison, WI
Market: $19,489 – $26,298
Madison, WI
2023 Ford Escape
Madison, WI
Market: $20,233 – $28,995
Competitively priced ~23% below the typical range in the Madison market compared to similar vehicles · 64 days on lot vs market avg 40.64 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI
2024 Hyundai Kona
Madison, WI
Market: $20,499 – $24,570
Competitively priced ~16% below the typical range in the Madison market compared to similar vehicles · 29 days on lot vs market avg 40.64 — high demand in this market (based on current market benchmarks)
Madison, WI
2022 Chrysler Pacifica
Madison, WI
Market: $20,100 – $21,097
Madison, WI
2025 Nissan Versa Sedan
Madison, WI
Market: $19,900 – $19,900
Madison, WI
2022 Dodge Charger
Madison, WI
Market: $20,513 – $21,112
Madison, WI
2025 Mazda Mazda3
Madison, WI
Market: $21,589 – $24,999
Madison, WI
2022 Ford Edge
Madison, WI
Market: $19,995 – $28,182
Competitively priced ~19% below the typical range in the Madison market compared to similar vehicles · 48 days on lot (market avg 40.64) — selling in line with local demand (based on current market benchmarks)
Madison, WI
2021 Ford Explorer
Madison, WI
Market: $21,990 – $28,441
Competitively priced ~21% below the typical range in the Madison market compared to similar vehicles · 59 days on lot (market avg 40.64) (based on current market benchmarks)
Madison, WI
2020 Jeep Grand Cherokee
Madison, WI
Market: $21,394 – $32,900
Competitively priced ~26% below the typical range in the Madison market compared to similar vehicles · 41 days on lot (market avg 40.64) — selling in line with local demand (based on current market benchmarks)
Madison, WI
2025 Kia K4
Madison, WI
Market: $20,597 – $23,474
Competitively priced ~8% below the typical range in the Madison market compared to similar vehicles · 6 days on lot vs market avg 40.64 — high demand in this market (based on current market benchmarks)
Madison, WI
2024 GMC Terrain
Madison, WI
Market: $23,006 – $29,299
Competitively priced ~22% below the typical range in the Madison market compared to similar vehicles · 175 days on lot vs market avg 40.64 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI
2023 Hyundai Tucson
Madison, WI
Market: $20,595 – $26,998
Competitively priced ~14% below the typical range in the Madison market compared to similar vehicles · 24 days on lot vs market avg 40.64 — high demand in this market (based on current market benchmarks)
Madison, WI
2022 Ford Escape
Madison, WI
Market: $20,992 – $27,995
Madison, WI
2022 Lincoln Corsair
Madison, WI
Market: $25,880 – $28,995
Competitively priced ~24% below the typical range in the Madison market compared to similar vehicles · 50 days on lot (market avg 40.64) (based on current market benchmarks)
Madison, WI
2020 Ford Explorer
Madison, WI
Market: $21,498 – $26,698
Madison, WI
2021 Toyota RAV4
Madison, WI
Market: $25,854 – $27,222
Madison, WI
2022 Subaru Outback
Madison, WI
Market: $20,997 – $26,299
Madison, WI
2022 Chevrolet Traverse
Madison, WI
Market: $23,668 – $27,700
Madison, WI
2021 Hyundai Palisade
Madison, WI
Market: $27,918 – $29,944
Madison, WI
2022 Hyundai Santa Cruz
Madison, WI
Market: $21,913 – $21,913
Madison, WI
2022 Jeep Cherokee
Madison, WI
Market: $24,200 – $25,031
Madison, WI
2023 Kia Forte
Madison, WI
Market: $21,900 – $21,998
Madison, WI
2021 RAM Ram 1500 Pickup
Madison, WI
Market: $30,275 – $32,899
Madison, WI
2023 Subaru Outback
Madison, WI
Market: $22,987 – $27,995
Competitively priced ~16% below the typical range in the Madison market compared to similar vehicles · 79 days on lot vs market avg 40.64 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI
2021 Jeep Grand Cherokee L
Madison, WI
Market: $25,903 – $27,132
Madison, WI
2024 Mitsubishi Outlander
Madison, WI
Market: $21,994 – $26,211
Competitively priced ~11% below the typical range in the Madison market compared to similar vehicles · 32 days on lot vs market avg 40.64 — high demand in this market (based on current market benchmarks)
Madison, WI
2023 Ford Edge
Madison, WI
Market: $27,622 – $32,779
Competitively priced ~29% below the typical range in the Madison market compared to similar vehicles · 77 days on lot vs market avg 40.64 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI
2020 Chevrolet Camaro
Madison, WI
Market: $23,403 – $23,403
Madison, WI
2025 Chevrolet Trax
Madison, WI
Market: $21,799 – $21,998
Madison, WI
2025 Nissan Kicks
Madison, WI
Market: $21,988 – $21,988
Madison, WI
2023 Toyota Corolla
Madison, WI
Market: $23,029 – $25,995
Madison, WI
2024 Kia Seltos
Madison, WI
Market: $22,895 – $25,999
Competitively priced ~10% below the typical range in the Madison market compared to similar vehicles · 16 days on lot vs market avg 40.64 — high demand in this market (based on current market benchmarks)
Madison, WI
2023 GMC Terrain
Madison, WI
Market: $25,655 – $27,389
Madison, WI
2020 Acura MDX
Madison, WI
Market: $22,500 – $27,900
Madison, WI
2020 Toyota RAV4
Madison, WI
Market: $23,830 – $26,286
Madison, WI
2023 Kia Sportage
Madison, WI
Market: $23,495 – $23,997
Madison, WI
2023 Honda HR-V
Madison, WI
Market: $22,839 – $24,256
Madison, WI
2020 Lincoln Aviator
Madison, WI
Market: $25,281 – $29,049
Madison, WI
2023 Jeep Grand Cherokee
Madison, WI
Market: $25,089 – $31,999
Competitively priced ~22% below the typical range in the Madison market compared to similar vehicles · 35 days on lot (market avg 40.64) — selling in line with local demand (based on current market benchmarks)
Madison, WI
2022 Jeep Wrangler Unlimited
Madison, WI
Market: $29,889 – $30,799
Madison, WI
2023 Buick Envision
Madison, WI
Market: $23,582 – $28,799
Competitively priced ~14% below the typical range in the Madison market compared to similar vehicles · 89 days on lot vs market avg 40.64 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI
2023 Kia Sportage
Madison, WI
Market: $24,500 – $30,900
Competitively priced ~17% below the typical range in the Madison market compared to similar vehicles · 24 days on lot vs market avg 40.64 — high demand in this market (based on current market benchmarks)
Madison, WI
2024 Kia Seltos
Madison, WI
Market: $22,994 – $23,300
Madison, WI
2022 GMC Terrain
Madison, WI
Market: $23,457 – $25,416
Competitively priced ~6% below the typical range in the Madison market compared to similar vehicles · 121 days on lot vs market avg 40.64 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI
2024 Honda HR-V
Madison, WI
Market: $23,339 – $25,299
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 51 days on lot (market avg 40.64) (based on current market benchmarks)
Madison, WI
2023 Volvo XC40
Madison, WI
Market: $26,995 – $33,404
Madison, WI
2024 Mazda CX-5
Madison, WI
Market: $23,954 – $23,954
Madison, WI
2024 Mazda CX-50
Madison, WI
Market: $26,675 – $26,999
Madison, WI
2024 Ford Edge
Madison, WI
Market: $23,369 – $25,816
Madison, WI
2024 Honda HR-V
Madison, WI
Market: $24,915 – $25,244
Madison, WI
2024 Honda HR-V
Madison, WI
Market: $23,998 – $27,393
Competitively priced ~8% below the typical range in the Madison market compared to similar vehicles · 24 days on lot vs market avg 40.64 — high demand in this market (based on current market benchmarks)
Madison, WI
2023 Honda HR-V
Madison, WI
Market: $23,800 – $25,900
Madison, WI
How this dealer listing is verified
This dealer entry is one of 57,000+ U.S. dealerships tracked by OAV. Inventory counts and pricing statistics shown above are derived from the dealer's publicly advertised vehicle listings, aggregated and standardized using OAV's patented methodology (U.S. Patent No. 12,236,477). Individual vehicle VINs in the listings above can be independently verified at the NHTSA VIN decoder.
This dealer has not yet verified this listing. Business name and direct contact information are hidden pending verification. To claim this listing, start the verification flow. Dealers who want this listing removed entirely may email support@oav.io.