OAV Dealer Intelligence
Don Franklin Auto inventory in Columbia, KY
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.
OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.
Market snapshot · October 24, 2026
The best priced vehicles at Don Franklin Auto in Columbia, KY are listed below their typical market range, based on comparable listings; days-on-lot and Demand-Verified sell-through are shown as separate demand signals. From regularly refreshed market data.
Use this page to
- Compare Don Franklin Auto's prices against the local Columbia, KY market.
- Find Don Franklin Auto's lowest-days-on-lot inventory (faster-turning vehicles).
- Track Don Franklin Auto's deal mix (Great Deal / Fair Price / Overpriced) over time.
Top Deals at don franklin auto in Columbia, KY Today
Vehicles labeled Great Deal — priced below the comparable-range floor by at least OAV's minimum-gap margin, per OAV's price-to-market analysis of comparable listings. Days-on-lot velocity is a separate demand signal, not part of the verdict.
5,130 total vehicles listed · 2,895 new · 2,235 used
Request availability and out-the-door price
OAV will route your inquiry to Don Franklin Auto for current availability and an out-the-door price quote (taxes, fees, add-ons included). Choose from 5,130 vehicles in inventory.
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Best-priced vehicles at Don Franklin Auto
OAV found 5,130 active listings for Don Franklin Auto in Columbia, KY (2,895 new · 2,235 used). The strongest deal signals are based on price-to-market range and comparable listings; days-on-lot and Demand-Verified sell-through are shown as separate demand signals, not ranking inputs.
Top deals on this page are vehicles rated Great Deal — priced below the comparable-range floor by at least OAV's minimum-gap margin; days-on-lot and Demand-Verified sell-through appear alongside as separate demand context, never as part of the verdict.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
Top deal signals
Vehicles at this dealer with the strongest below-market signal based on OAV's price-to-market analysis. Ranked by deal strength.
| Vehicle | Price | Expected Market Range | PTM Gap | DOL | Why it stands out |
|---|---|---|---|---|---|
| 2017 Hyundai Santa Fe | $9,488 | $11,900 – $13,900 | 20.3% below | 23 days | Priced 20.3% below OAV's expected market range, 23 days listed. |
| 2024 Chrysler Pacifica PHEV | $21,249 | $27,899 – $28,488 | 23.8% below | 37 days | Priced 23.8% below OAV's expected market range, 37 days listed. |
| 2025 Kia K4 | $21,479 | $22,400 – $23,449 | 4.1% below | 104 days | Priced 4.1% below OAV's expected market range, 104 days listed. |
| 2023 Chevrolet Malibu | $21,579 | $25,210 – $25,799 | 14.4% below | 121 days | Priced 14.4% below OAV's expected market range, 121 days listed. |
| 2023 Buick Encore GX | $22,051 | $22,975 – $23,584 | 4.0% below | 189 days | Priced 4.0% below OAV's expected market range, 189 days listed. |
Compared against similar comparable listings.
According to RetailVision™ data, OAV is currently analyzing approximately 5,000 vehicles in this dealer's inventory in Columbia, KY.
New Inventory
2,895 new vehicles · evidence-backed Price-to-Market analysis
Vehicles Listed
2,895
Average Price
$48,085
Price Range
$17,589–$136,209
Avg Days on Lot
89
Deal Mix· 22 of 2,895 shown
Great Dealsⓘ
7
31.8% of 22 shown
Fair Priceⓘ
8
36.4% of 22 shown
Overpricedⓘ
0
0.0% of 22 shown
Unscoredⓘ
7
31.8% of 22 shown
Used Inventory
2,235 used vehicles · evidence-backed Price-to-Market analysis
Vehicles Listed
2,235
Average Price
$36,439
Price Range
$5,489–$259,566
Avg Days on Lot
59
Deal Mix· 78 of 2,235 shown
Great Dealsⓘ
18
23.1% of 78 shown
Fair Priceⓘ
8
10.3% of 78 shown
Overpricedⓘ
0
0.0% of 78 shown
Unscoredⓘ
52
66.7% of 78 shown
Current Inventory (100 of 5,130)
Sorted by deal quality. Each listing rated by OAV's Price-to-Market analysis.
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Kia K4
Columbia, KY
Market: $22,400 – $23,449
Comparison: 45 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 104 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trax
Columbia, KY
Market: $24,069 – $27,474
Comparison: 34 similar vehicles
Competitively priced ~6% below the typical range compared to similar vehicles · 37 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 Ford Explorer
Columbia, KY
Market: $29,914 – $32,464
Comparison: 34 similar vehicles
Competitively priced ~11% below the typical range compared to similar vehicles · 129 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Jeep Wrangler 4xe
Columbia, KY
Market: $27,969 – $29,389
Comparison: 33 similar vehicles
Competitively priced ~6% below the typical range compared to similar vehicles · 38 days listed (based on current market benchmarks)
Columbia, KY
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2024 Buick Encore GX
Columbia, KY
Market: $23,689 – $27,389
Comparison: 32 similar vehicles
Competitively priced ~5% below the typical range compared to similar vehicles · 49 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Buick Encore GX
Columbia, KY
Market: $22,975 – $23,584
Comparison: 30 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 189 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Buick Encore GX
Columbia, KY
Market: $26,819 – $33,519
Comparison: 28 similar vehicles
Competitively priced ~3% below the typical range compared to similar vehicles · 172 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trax
Columbia, KY
Market: $24,569 – $28,385
Comparison: 22 similar vehicles
Competitively priced ~5% below the typical range compared to similar vehicles · 93 days listed (based on current market benchmarks)
Columbia, KY
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2017 Hyundai Santa Fe
Columbia, KY
Market: $11,900 – $13,900
Comparison: 21 similar vehicles
Competitively priced ~20% below the typical range compared to similar vehicles · 23 days listed (based on current market benchmarks)
Columbia, KY
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2026 Chevrolet Equinox
Columbia, KY
Market: $27,855 – $28,924
Comparison: 18 similar vehicles
Competitively priced ~5% below the typical range compared to similar vehicles · 7 days listed (based on current market benchmarks)
Columbia, KY
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2020 GMC Acadia
Columbia, KY
Market: $27,800 – $28,389
Comparison: 16 similar vehicles
Competitively priced ~16% below the typical range compared to similar vehicles · 3 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Nissan Altima
Columbia, KY
Market: $27,875 – $28,464
Comparison: 16 similar vehicles
Competitively priced ~14% below the typical range compared to similar vehicles · 41 days listed (based on current market benchmarks)
Columbia, KY
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2024 Chrysler Pacifica PHEV
Columbia, KY
Market: $27,899 – $28,488
Comparison: 15 similar vehicles
Competitively priced ~24% below the typical range compared to similar vehicles · 37 days listed (based on current market benchmarks)
Columbia, KY
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2023 Chevrolet Malibu
Columbia, KY
Market: $25,210 – $25,799
Comparison: 15 similar vehicles
Competitively priced ~14% below the typical range compared to similar vehicles · 121 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trax
Columbia, KY
Market: $23,698 – $25,498
Comparison: 15 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 58 days listed (based on current market benchmarks)
Columbia, KY
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2026 Nissan Sentra
Columbia, KY
Market: $28,462 – $29,051
Comparison: 15 similar vehicles
Competitively priced ~17% below the typical range compared to similar vehicles · 49 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 Chevrolet Silverado 1500
Columbia, KY
Market: $29,900 – $30,489
Comparison: 15 similar vehicles
Competitively priced ~12% below the typical range compared to similar vehicles · 135 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Kia Sorento
Columbia, KY
Market: $28,400 – $28,989
Comparison: 15 similar vehicles
Competitively priced ~6% below the typical range compared to similar vehicles · 78 days listed (based on current market benchmarks)
Columbia, KY
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2023 GMC Acadia
Columbia, KY
Market: $27,825 – $28,414
Comparison: 15 similar vehicles
Competitively priced ~3% below the typical range compared to similar vehicles · 18 days listed (based on current market benchmarks)
Columbia, KY
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2025 Hyundai Kona
Columbia, KY
Market: $28,397 – $32,130
Comparison: 14 similar vehicles
Competitively priced ~15% below the typical range compared to similar vehicles · 69 days listed (based on current market benchmarks)
Columbia, KY
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2026 Buick Encore GX
Columbia, KY
Market: $26,499 – $32,085
Comparison: 14 similar vehicles
Competitively priced ~3% below the typical range compared to similar vehicles · 183 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trailblazer
Columbia, KY
Market: $28,572 – $31,309
Comparison: 14 similar vehicles
Competitively priced ~5% below the typical range compared to similar vehicles · 57 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Kia K4
Columbia, KY
Market: $25,999 – $26,588
Comparison: 13 similar vehicles
Competitively priced ~6% below the typical range compared to similar vehicles · 145 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Nissan Rogue
Columbia, KY
Market: $25,400 – $25,989
Comparison: 10 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 2 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Chevrolet Blazer
Columbia, KY
Market: $26,988 – $27,577
Comparison: 10 similar vehicles
Competitively priced ~4% below the typical range compared to similar vehicles · 8 days listed (based on current market benchmarks)
Columbia, KY
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2026 Hyundai Elantra
Columbia, KY
Market: $21,020 – $27,907
Comparison: 721 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 38 days listed (based on current market benchmarks)
Columbia, KY
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2027 Toyota Corolla
Columbia, KY
Market: $26,592 – $33,178
Comparison: 273 similar vehicles
Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 23 days listed (based on current market benchmarks)
Columbia, KY
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2026 Mitsubishi Outlander Sport
Columbia, KY
Market: $24,311 – $31,390
Comparison: 63 similar vehicles
Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 204 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Nissan Sentra
Columbia, KY
Market: $24,364 – $27,974
Comparison: 37 similar vehicles
Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 50 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Nissan Rogue
Columbia, KY
Market: $22,432 – $24,201
Comparison: 27 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 40 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Ford Bronco Sport
Columbia, KY
Market: $23,806 – $27,554
Comparison: 26 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 15 days listed (based on current market benchmarks)
Columbia, KY
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2026 Chevrolet Trax
Columbia, KY
Market: $25,477 – $28,449
Comparison: 23 similar vehicles
Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 59 days listed (based on current market benchmarks)
Columbia, KY
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2021 Ford Explorer
Columbia, KY
Market: $21,685 – $24,989
Comparison: 21 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 27 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2020 Chevrolet Silverado 1500
Columbia, KY
Market: $24,498 – $28,937
Comparison: 19 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 8 days listed (based on current market benchmarks)
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota Corolla
Columbia, KY
Market: $26,611 – $32,980
Comparison: 17 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 52 days listed (based on current market benchmarks)
Columbia, KY
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2026 Hyundai Elantra
Columbia, KY
Market: $22,879 – $24,129
Comparison: 13 similar vehicles
Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 199 days listed (based on current market benchmarks)
Columbia, KY
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2023 Chevrolet Blazer
Columbia, KY
Market: $23,999 – $28,477
Comparison: 13 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 43 days listed (based on current market benchmarks)
Columbia, KY
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2025 Hyundai Elantra
Columbia, KY
Market: $17,850 – $24,584
Comparison: 12 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 114 days listed (based on current market benchmarks)
Columbia, KY
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2022 Ford Escape
Columbia, KY
Market: $12,656 – $22,489
Comparison: 11 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 24 days listed (based on current market benchmarks)
Columbia, KY
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2026 Chevrolet Trailblazer
Columbia, KY
Market: $26,319 – $29,844
Comparison: 11 similar vehicles
Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 345 days listed (based on current market benchmarks)
Columbia, KY
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2025 Hyundai Venue
Columbia, KY
Market: $18,395 – $21,564
Comparison: 10 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 8 days listed (based on current market benchmarks)
Columbia, KY
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2019 Nissan Altima
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2021 Nissan Rogue
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 Nissan Altima
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2020 Chevrolet Express Cargo
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2011 Ford Mustang
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Nissan Rogue
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Hyundai Santa Fe
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 GMC Terrain
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Kia Forte
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2021 Ford Edge
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Nissan Sentra
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Chevrolet Malibu
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Ford Bronco Sport
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Mitsubishi Outlander Sport
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Hyundai Elantra
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Nissan Rogue
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Ford Edge
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Hyundai Tucson
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2019 Lexus ES
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2021 GMC Acadia
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Jeep Grand Cherokee
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Hyundai Venue
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Chevrolet Trailblazer
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Nissan Altima
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 Kia Telluride
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Kia K5
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Buick Encore GX
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Chevrolet Equinox
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Chevrolet Equinox
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Nissan KICKS
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Kia K5
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Hyundai Venue
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Nissan KICKS
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Volkswagen Taos
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 RAM 1500 Pickup
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Buick Envista
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Dodge Durango
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Nissan Frontier
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2021 Kia Telluride
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Kia Sorento
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Kia Sportage
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Chevrolet Trax
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Chevrolet Trax
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Chevrolet Equinox
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Chevrolet Blazer
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Hyundai Elantra
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Hyundai Elantra
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2019 Dodge Challenger
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Toyota bZ4X
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Hyundai Tucson
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Mitsubishi Outlander
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2018 Toyota 4Runner
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2024 Kia Sportage
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trailblazer
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Kia Sorento
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Kia Sportage
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Equinox
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2022 Lincoln Corsair
Columbia, KY
Columbia, KY
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Kia Sportage
Columbia, KY
Columbia, KY
Reviews & OAV Score™
Buyer reviews and the composite OAV Score™ for Don Franklin Auto inventory in Columbia, KY.
not enough data yet
No published reviews yet.
How this dealer listing is verified
This dealer entry is one of 56,000+ U.S. dealerships tracked by OAV. Inventory counts and pricing statistics shown above are derived from the dealer's publicly advertised vehicle listings, aggregated and standardized using OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477). Individual vehicle VINs in the listings above can be independently verified at the NHTSA VIN decoder.
This page renders OAV's public market summary for this rooftop. Dealers who want this listing removed entirely may email oavsupport@oav.io.