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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

Best Priced SUVs in Houston, TX

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

The best priced SUVs in Houston, TX are vehicles currently listed below their typical market range, based on comparable listings. These vehicles are ranked by how far below their expected market range they fall; days-on-lot is shown as a separate demand signal.

Market snapshot · September 26, 2026

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Vehicles are ranked by how their asking price compares to that range; days-on-lot and sell-through are shown as separate demand signals, never inputs to the price-to-market ranking. When the evidence cannot support a reliable range, the listing is marked Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days on lot shown as a separate demand signal (Demand-Verified), not a price-to-market ranking input.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers manage their profile directly and route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 56,000 SUVs across the Houston, TX market.

SUV Listings

56,106

Average Price

$45,479

Price Range (excl. >$200k outliers)

$1,399–$199,998

Average price and price range exclude listings priced above $200,000 to keep placeholder / upfit outliers out of the reported market range; the SUV listings count includes them. Each listing shows how long it's been listed compared to local same-make/model vehicles.

Shop SUVs by budget

About the SUV market

Compact SUVs (CR-V, RAV4, Rogue, CX-5, Tucson, Sportage) clear faster than midsize and full-size for under-$30k buyers — they're the family-budget entry point. Midsize three-row SUVs (Highlander, Pilot, Telluride, Palisade, Atlas) draw multi-child families, with second-row captain's chairs commanding a premium. Full-size body-on-frame SUVs (Tahoe, Suburban, Yukon, Expedition, Sequoia) skew toward tow-rated households; AWD/4WD trims hold value better than 2WD across all segments.

SUVs market summary — Houston, TX

MarketHouston, TX
Body typeSUVs
Listings analyzed56,106
Average price$45,479
Price range$1,399 – $199,998
Price-to-Market basisAsking price vs comparable listings (same make/model, year window, trim where available). Days-on-lot and sell-through are separate demand signals, not verdict inputs.
Refresh cadenceDaily

SUV Market in Houston, TX

Dealers in Houston have 56,106 SUVs listed. The average asking price is $45,479, ranging from $1,399 to $199,998.

OAV answers these questions

What are the best priced SUVs in Houston, TX?
OAV orders SUVs in Houston, TX by price verdict — Great Deal first — and, within each group, by comparable-evidence depth and then price; days-on-lot is shown as a separate demand signal, not a ranking input. Great Deal means priced below the comparable-range floor by at least OAV's minimum-gap margin; Fair Price means priced within the comparable range, or below the floor by less than that margin.
Which SUVs in Houston, TX are priced below market?
SUVs in Houston, TX rated Great Deal are priced below the comparable-range floor by at least OAV's minimum-gap margin. Every market page surfaces these first in its deal sections, with each listing's percentage gap below the comparable-range floor shown beside it.
Which listings are Demand-Verified in Houston, TX?
A listing is Demand-Verified when the matched sold cohort of similar vehicles is moving faster than its market baseline, the cohort meets minimum-sample and freshness requirements, and this specific listing has not aged beyond the cohort's typical selling window. It is sell-through evidence about demand, and is separate from OAV's price-to-market verdict.
Which SUVs are priced below comparable listings in Houston, TX?
OAV's Price-to-Market analysis evaluates every eligible listing against similar SUVs in Houston, TX, using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it, and mileage is not used to select comparables or adjust comparable prices, but acts as a reliability check on used vehicles — OAV withholds a verdict when mileage is very high or unreliable, or when a lower price is better explained by higher-than-typical mileage than by a genuine market discount. A listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal and surfaced first; one priced within the comparable range, or below the floor by less than that margin is Fair Price.

Analysis coverage — Houston, TX suv market

OAV analyzed all 56,106 listings in this market. 45,470 (81%) carry a Price-to-Market verdict; 10,280 are Unscored — pricing withheld for thin comparables, extreme mileage, or other data limits, and 356 are outside pricing scope (branded or salvage title). Scored listings are shown first; withheld listings still appear below with their reason, so the pool stays auditable.

494Great Deal43,140Fair Price1,836Overpriced

Coverage reflects the full market as of the latest daily snapshot. Demand and days-on-lot are reported separately and are never inputs to the verdict.

Best Overall SUV Value Picks in Houston

The strongest SUVs in Houston right now, ranked by a confidence-weighted blend of price-to-market, year, mileage, days-on-lot, and comparable depth — a separate multi-signal shortlist that does not change any vehicle's Price-to-Market verdict or OAV's best-priced ranking.

Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.

Cheapest Great SUV Deals in Houston

These SUVs are identified as strong values based on how they are priced compared to similar vehicles. Listings labeled “Great Deal” are priced below the comparable-range floor by at least OAV's minimum-gap margin.

Badge shown as of this market snapshot. Open the vehicle page for the latest OAV verdict.

All SUVs in Houston

24 confidently-priced SUVs shown first — listings we can't price appear below.

No Photo

2026 BMW X3 30

Houston, TX

Great DealRobust · 1056
$45,4718,798 mi

Market: $46,991 – $70,005

Comparison: 1056 similar vehicles

Competitively priced ~3% below the typical range compared to similar vehicles · 380 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Volkswagen Atlas Cross Sport SE w/Tech

Houston, TX

Great DealRobust · 799
$29,99617,509 mi

Market: $37,704 – $49,208

Comparison: 799 similar vehicles

Competitively priced ~20% below the typical range compared to similar vehicles · 8 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Ford Bronco 4-Door Big Bend

Houston, TX

Great DealRobust · 778
$35,96941 mi

Market: $37,898 – $69,800

Comparison: 778 similar vehicles

Competitively priced ~5% below the typical range compared to similar vehicles · 13 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 BMW X3 30

Houston, TX

Great DealRobust · 727
$42,8945,444 mi

Market: $44,616 – $64,133

Comparison: 727 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 168 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 BMW X5 40i

Houston, TX

Great DealRobust · 539
$69,9992,183 mi

Market: $71,820 – $93,949

Comparison: 539 similar vehicles

Competitively priced ~3% below the typical range compared to similar vehicles · 237 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Ford Bronco 4-Door Outer Banks

Houston, TX

Great DealRobust · 525
$41,96810 mi

Market: $43,835 – $70,216

Comparison: 525 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 13 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Volkswagen Atlas Cross Sport SE w/Tech

Houston, TX

Great DealRobust · 508
$37,7044,000 mi

Market: $39,200 – $46,741

Comparison: 508 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 88 days listed (based on current market benchmarks)

Houston, TX

No Photo

2027 INFINITI QX80 Luxe

Houston, TX

Great DealRobust · 307
$85,2246 mi

Market: $87,559 – $109,920

Comparison: 307 similar vehicles

Competitively priced ~3% below the typical range compared to similar vehicles · 13 days listed (based on current market benchmarks)

Houston, TX

No Photo

2023 Volkswagen Taos SE

Houston, TX

Great DealRobust · 280
$14,99951,278 mi

Market: $15,499 – $26,214

Comparison: 280 similar vehicles

Competitively priced ~3% below the typical range compared to similar vehicles · 260 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Mazda CX-50 Preferred

Houston, TX

Great DealRobust · 280
$30,2204,224 mi

Market: $32,194 – $37,351

Comparison: 280 similar vehicles

Competitively priced ~6% below the typical range compared to similar vehicles · 17 days listed (based on current market benchmarks)

Houston, TX

No Photo

2025 Nissan Rogue SL

Houston, TX

Great DealRobust · 256
$22,99915,733 mi

Market: $26,730 – $32,452

Comparison: 256 similar vehicles

Competitively priced ~14% below the typical range compared to similar vehicles · 34 days listed (based on current market benchmarks)

Houston, TX

No Photo

2024 GENESIS GV80 Standard

Houston, TX

Great DealRobust · 255
$29,45561,958 mi

Market: $32,505 – $67,792

Comparison: 255 similar vehicles

Competitively priced ~9% below the typical range compared to similar vehicles · 43 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Toyota Grand Highlander XLE

Houston, TX

Great DealRobust · 224
$44,969Mileage not verified

Market: $47,449 – $61,899

Comparison: 224 similar vehicles

Competitively priced ~5% below the typical range compared to similar vehicles · 105 days listed (based on current market benchmarks)

Houston, TX

No Photo

2024 Ford Escape Active

Houston, TX

Great DealRobust · 197
$11,99932,673 mi

Market: $13,999 – $28,222

Comparison: 197 similar vehicles

Competitively priced ~14% below the typical range compared to similar vehicles · 148 days listed (based on current market benchmarks)

Houston, TX

No Photo

2027 INFINITI QX80 Autograph

Houston, TX

Great DealRobust · 185
$107,2246 mi

Market: $109,654 – $129,750

Comparison: 185 similar vehicles

Competitively priced ~2% below the typical range compared to similar vehicles · 13 days listed (based on current market benchmarks)

Houston, TX

No Photo

2027 Chevrolet Equinox LT

Houston, TX

Fair PriceRobust · 747
$26,5204 mi

Market: $27,120 – $37,884

Comparison: 747 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 78 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 BMW X5 40i

Houston, TX

Fair PriceRobust · 663
$53,8228,075 mi

Market: $54,723 – $85,373

Comparison: 663 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 73 days listed (based on current market benchmarks)

Houston, TX

No Photo

2027 INFINITI QX60 LUXE

Houston, TX

Fair PriceRobust · 605
$48,0102,000 mi

Market: $48,100 – $65,659

Comparison: 605 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 7 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Nissan Rogue Dark Armor

Houston, TX

Fair PriceRobust · 583
$29,7075 mi

Market: $30,385 – $36,200

Comparison: 583 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 239 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Mazda CX-5 S Preferred

Houston, TX

Fair PriceRobust · 582
$33,613Mileage not verified

Market: $33,838 – $37,325

Comparison: 582 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 52 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Land Rover Defender S

Houston, TX

Fair PriceRobust · 559
$65,96914 mi

Market: $66,136 – $105,836

Comparison: 559 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 92 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Volkswagen Tiguan SE

Houston, TX

Fair PriceRobust · 498
$30,3534 mi

Market: $30,685 – $37,096

Comparison: 498 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 307 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Lexus RX 350

Houston, TX

Fair PriceRobust · 461
$55,289Mileage not verified

Market: $55,459 – $72,363

Comparison: 461 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 21 days listed (based on current market benchmarks)

Houston, TX

No Photo

2026 Volkswagen Tiguan SE R-LINE BLACK

Houston, TX

Fair PriceRobust · 443
$33,5223,000 mi

Market: $34,462 – $40,576

Comparison: 443 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 87 days listed (based on current market benchmarks)

Houston, TX

Listings without a supported price verdict in Houston

Showing 24 of 10,280 SUVs OAV can't confidently price in Houston — thin comparables, extreme mileage, or other data limits. Each has its own page showing the specific reason.

No Photo

2005 Chevrolet Equinox LS

Houston, TX

UnscoredInsufficient · 0
$1,399300,399 mi

Houston, TX

No Photo

2004 BMW X3 2.5i

Houston, TX

Salvage titleInsufficient · 3
$1,499181,946 mi

Comparison: 3 similar vehicles

Houston, TX

No Photo

2003 Honda Pilot EX

Houston, TX

UnscoredInsufficient · 3
$1,599244,230 mi

Comparison: 3 similar vehicles

Houston, TX

No Photo

2005 Chevrolet Equinox LT

Houston, TX

UnscoredInsufficient · 0
$1,650182,534 mi

Houston, TX

No Photo

2005 Ford Freestyle SEL

Houston, TX

UnscoredInsufficient · 0
$1,699282,658 mi

Houston, TX

No Photo

2007 Chevrolet Equinox LS

Houston, TX

UnscoredInsufficient · 0
$1,699161,000 mi

Houston, TX

No Photo

2013 Nissan Rogue SV

Houston, TX

UnscoredLimited · 7
$1,699299,637 mi

Comparison: 7 similar vehicles

Houston, TX

No Photo

2003 Jeep Liberty Renegade

Houston, TX

UnscoredInsufficient · 0
$1,799206,832 mi

Houston, TX

No Photo

2007 Nissan Murano S

Houston, TX

UnscoredInsufficient · 4
$1,799173,418 mi

Comparison: 4 similar vehicles

Houston, TX

No Photo

2009 Saturn VUE XE

Houston, TX

UnscoredInsufficient · 3
$1,850105,428 mi

Comparison: 3 similar vehicles

Houston, TX

No Photo

2005 Jeep Grand Cherokee Laredo

Houston, TX

UnscoredInsufficient · 4
$1,899233,205 mi

Comparison: 4 similar vehicles

Houston, TX

No Photo

2007 Ford Explorer XLT

Houston, TX

UnscoredInsufficient · 0
$1,899198,802 mi

Houston, TX

No Photo

2015 Nissan Rogue S

Houston, TX

UnscoredLimited · 10
$1,995175,522 mi

Comparison: 10 similar vehicles

Houston, TX

No Photo

2000 Ford Expedition XLT

Houston, TX

UnscoredInsufficient · 0
$1,997237,352 mi

Houston, TX

No Photo

2008 GMC Acadia SLE

Houston, TX

UnscoredInsufficient · 3
$1,999213,494 mi

Comparison: 3 similar vehicles

Houston, TX

No Photo

2000 Chevrolet Tahoe Base

Houston, TX

UnscoredInsufficient · 3
$1,999262,672 mi

Comparison: 3 similar vehicles

Houston, TX

No Photo

2001 Chevrolet Tahoe Base

Houston, TX

UnscoredLimited · 5
$1,999268,389 mi

Comparison: 5 similar vehicles

Houston, TX

No Photo

2010 BMW X5 xDrive30i

Houston, TX

Salvage titleInsufficient · 0
$2,148229,670 mi

Houston, TX

No Photo

2007 Honda Pilot EX

Houston, TX

UnscoredLimited · 8
$2,199209,830 mi

Comparison: 8 similar vehicles

Houston, TX

No Photo

2012 Buick Enclave Leather

Houston, TX

UnscoredLimited · 11
$2,250196,303 mi

Comparison: 11 similar vehicles

Houston, TX

No Photo

2014 Kia Sportage LX

Houston, TX

UnscoredLimited · 7
$2,250150,512 mi

Comparison: 7 similar vehicles

Houston, TX

No Photo

2012 Buick Enclave Premium

Houston, TX

UnscoredLimited · 6
$2,299251,025 mi

Comparison: 6 similar vehicles

Houston, TX

No Photo

2004 Jeep Grand Cherokee Laredo

Houston, TX

UnscoredLimited · 8
$2,299168,248 mi

Comparison: 8 similar vehicles

Houston, TX

No Photo

2011 Nissan Armada Platinum

Houston, TX

UnscoredInsufficient · 0
$2,299245,083 mi

Houston, TX

What makes OAV different from traditional car-listing sites

Traditional vehicle-listing marketplaces are built for shoppers to browse inventory. OAV is the answer-engine layer above the marketplace: it ranks vehicles by price-to-market — asking price against comparable listings — and surfaces the ones priced below their typical market range. Days-on-lot, comparable count, and sell-through from similar vehicles are shown alongside as separate demand evidence, not as ranking inputs. OAV is built for the next car-shopping behavior: asking which vehicle to buy, not just browsing inventory.

How OAV works — common questions

How does OAV find cars priced below market?
OAV compares each listing against similar vehicles currently for sale — using year, make, model, geography, and available configuration attributes, with trim/configuration matching applied where sufficient comparable data supports it, and mileage is not used to select comparables or adjust comparable prices, but acts as a reliability check on used vehicles — OAV withholds a verdict when mileage is very high or unreliable, or when a lower price is better explained by higher-than-typical mileage than by a genuine market discount — to compute a price-to-market range. A listing priced below the comparable-range floor by at least OAV's minimum-gap margin is rated Great Deal and shown first in every market view; one priced within the comparable range, or below the floor by less than that margin is Fair Price.
What makes a Demand-Verified Deal different from a cheap listing?
A cheap listing is just priced low. The Demand-Verified badge is sell-through evidence: the listing's similar-vehicle sold cohort is moving faster than its market baseline, and this listing hasn't aged beyond that cohort's typical selling window — it is separate from OAV's price verdict. A Demand-Verified Deal combines both: the Demand-Verified badge AND a Great Deal verdict from Price-to-Market (priced below the comparable-range floor by at least OAV's minimum-gap margin). The price verdict establishes where the asking price sits relative to OAV's supported comparable range. The Demand-Verified signal measures whether the matched sold cohort is moving faster than its market baseline and whether this listing remains within that cohort's typical selling window — it does not show that buyers are paying this listing's asking price. While OAV re-validates the sell-through claim, the badge is withheld on every listing and no Demand-Verified Deals are being labeled.
Does OAV use local market comparables?
Yes — local-first. OAV starts with comparable retail listings in the same metro and broader region, and widens the comparison set only when local inventory is too thin to support a reliable range. A truck in Dallas is compared against Dallas-area trucks where the local market supports it; an EV in Los Angeles against LA-area EVs. This local-first approach makes the price-to-market math meaningful.
Why does days-on-lot matter when shopping for used cars?
How long a vehicle sits is a demand signal about its cohort, not proof that buyers are paying this listing's price. OAV compares a listing's days-on-lot to the sold cohort of similar vehicles: when comparable vehicles have been selling quickly and this listing is still within that cohort's typical selling window, it corroborates real demand. A listing sitting far longer than its cohort typically takes to sell is the opposite signal — worth confirming its history, condition, and price before assuming it's a deal.
Can OAV help find trucks, SUVs, or EVs priced below market?
Yes — body-type-specific market views are available for trucks, SUVs, sedans, and EVs in every major U.S. metro and ZIP code. Each view shows the comparable range and days-on-lot for every listing, and surfaces Demand-Verified Deals where sell-through evidence supports the label. Each page states how its own listings are ordered. Start at the homepage or any city or ZIP page.

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