Vehicle Details
2020 Land Rover Defender
HSE
Amery, WI 54001
Is this 2020 Land Rover Defender HSE a good deal?
OAV verdict: Unscored
Why: Listed at $39,394, comparable market range $39,394–$39,394. Days on lot: 118 days (market average 59 days).
Market price position
$39,394 · only listing at this price
- Regional range
- $39,394 (0 listings)
- vs. market
- Exact match — no spread
- Comparable vehicles
- 0
Similar vehicles recently sold in an estimated 20–57 days.
Dealer Info
Amery, WI
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About This 2020 Land Rover Defender
Listing updated: May 20, 2026Listed by a franchise dealer in Amery, WI · On lot for 118 days · VIN verifiable at NHTSA
This used 2020 Land Rover Defender HSE is listed at $39,394 by a franchise dealer in Amery, WI 54001. It has 64,892 miles on the odometer. The exterior color is Green. It features a 4WD drivetrain with a 3.0L I6 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on available similar vehicles in the Amery market, the estimated market range is $39,394 to $39,394.
This vehicle has been on the lot for 118 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Amery, WI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2020 Land Rover Defender against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Amery, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN SALE9EEU5L2011386 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2020 Land Rover Defender Market in WI
Comparable Vehicles
10
Average Price
$43,530
Price Range
$33,889–$49,988
Avg Days on Lot
59
Based on 10 comparable 2018-2022 Land Rover Defender listings in WI, the average asking price is $43,530. This listing at $39,394 is $4,136 below average (10% below market). Comparable prices in WI range from $33,889 to $49,988. Similar vehicles spend an average of 59 days on dealer lots in this market.
Similar Land Rover Defender Listings in WI
7 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: HSE — compare trims below)
2022 Land Rover Defender
X-Dynamic SE
Hudson, WI
2022 Land Rover Defender
X-Dynamic SE
Middleton, WI
2022 Land Rover Defender
X-Dynamic HSE
Madison, WI
2020 Land Rover Defender
S
Delavan, WI
2022 Land Rover Defender
SE
Waukesha, WI
2021 Land Rover Defender
First Edition
Hudson, WI
2022 Land Rover Defender
XS Edition
Middleton, WI