Is the $36,994 price on this 2020 Land Rover Defender a good deal?

OAV rates this as Fair Price because the asking price of $36,994 is within the typical market range for this vehicle.

What is the average price for a 2020 Land Rover Defender in GA?

Based on 41 comparable listings in GA, the average asking price for a 2018-2022 Land Rover Defender is $42,042, with prices ranging from $31,079 to $67,998.

How long does a 2020 Land Rover Defender typically stay on dealer lots?

Comparable Land Rover Defender listings in GA spend an average of 73 days on dealer lots.

Where is this 2020 Land Rover Defender located?

This vehicle is listed in Union City, GA 30291. VIN: SALE97EU4L2007311. Mileage: 63,736 miles.

What is the fair market price range for this 2020 Land Rover Defender?

OAV's Price-to-Market analysis estimates the fair market range is $33,261 to $38,799, based on 17 comparable vehicles.

No Photo Available

Vehicle Details

VINSALE97EU4L2007311

TrimHSE

Exterior ColorWhite

Drivetrain4WD

Engine3.0L I6

TransmissionAutomatic

Fuel TypeElectric / Premium Unleaded

Inventory Typeused

Days on Lot27

2020 Land Rover Defender

HSE

Fair Price

$36,99463,736 mi

Union City, GA 30291

Is this 2020 Land Rover Defender HSE a good deal?

OAV verdict: Fair Price

Why: Listed at $36,994, comparable market range $33,261–$38,799, based on 17 comparable listings. Days on lot: 27 days (market average 73 days).

Market price position

$36,994 · within market range

$33,261comparable$38,799

Regional range: $33,261 – $38,799
vs. market: $3,733 above low · $1,805 below high
Comparable vehicles: 17

Market Retail Price (MRP™)

$36,030

This vehicle $36,994 · $964 (3%) above MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$39,589

This vehicle $36,994 · $2,595 (7%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-27) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 11–51 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$34,859 – $34,859

Regional Range$33,261 – $38,799

Butler Lexus Of South Atlanta

Union City, GA

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from butler lexus of south atlanta →

Request availability and out-the-door price

OAV will route your inquiry to Butler Lexus Of South Atlanta for current availability of this 2020 Land Rover Defender HSE and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2020 Land Rover Defender

Listing updated: Jul 26, 2026

Listed by a franchise dealer in Union City, GA · On lot for 27 days · VIN verifiable at NHTSA

This used 2020 Land Rover Defender HSE is listed at $36,994 by butler lexus of south atlanta in Union City, GA 30291. It has 63,736 miles on the odometer. The exterior color is White. It features a 4WD drivetrain with a 3.0L I6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 17 similar vehicles in the Union City market, the estimated market range is $33,261 to $38,799. The local market range in GA is $34,859 to $34,859.

This vehicle has been on the lot for 27 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Union City, GA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2020 Land Rover Defender against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Union City, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN SALE97EU4L2007311 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2020 Land Rover Defender Market in GA

Comparable Vehicles

Average Price

$42,042

Price Range

$31,079–$67,998

Avg Days on Lot

Based on 41 comparable 2018-2022 Land Rover Defender listings in GA, the average asking price is $42,042. This listing at $36,994 is $5,048 below average (12% below market). Comparable prices in GA range from $31,079 to $67,998. Similar vehicles spend an average of 73 days on dealer lots in this market.