Is the $17,595 price on this 2023 Kia Soul a good deal?

OAV rates this as Fair Price because the asking price of $17,595 is within the typical market range for this vehicle.

What is the average price for a 2023 Kia Soul in FL?

Based on 3,162 comparable listings in FL, the average asking price for a 2021-2025 Kia Soul is $17,807, with prices ranging from $6,950 to $41,990.

How long does a 2023 Kia Soul typically stay on dealer lots?

Comparable Kia Soul listings in FL spend an average of 84 days on dealer lots.

Where is this 2023 Kia Soul located?

This vehicle is listed in Sarasota, FL 34233. VIN: KNDJ23AU8P7896096. Mileage: 38,812 miles.

What is the fair market price range for this 2023 Kia Soul?

OAV's Price-to-Market analysis estimates the fair market range is $16,799 to $19,655, based on 3 comparable vehicles.

Vehicle Details

VINKNDJ23AU8P7896096

TrimLX

Exterior ColorWhite

DrivetrainFWD

Engine2.0L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot19

2023 Kia Soul

Unscored

$17,59538,812 mi

Sarasota, FL 34233

Is this 2023 Kia Soul LX a good deal?

OAV verdict: Unscored

Why: Listed at $17,595, comparable market range $16,799–$19,655, based on 3 comparable listings. Days on lot: 19 days (market average 84 days).

Market price position

Lowest comparable ($)

16,799

Highest comparable ($)

19,655

This vehicle's price ($)

17,595

$17,595 · within market range

$16,799comparable$19,655

Regional range: $16,799 – $19,655
vs. market: $796 above low · $2,060 below high
Comparable vehicles: 3

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 15–66 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Local Range$16,799 – $19,655

Regional Range$16,185 – $21,897

Dealer Info

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Sarasota, FL

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About This 2023 Kia Soul

Listing updated: May 19, 2026

Listed by a franchise dealer in Sarasota, FL · On lot for 19 days · VIN verifiable at NHTSA

This used 2023 Kia Soul LX is listed at $17,595 by a franchise dealer in Sarasota, FL 34233. It has 38,812 miles on the odometer. The exterior color is White. It features a FWD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on 3 similar vehicles in the Sarasota market, the estimated market range is $16,799 to $19,655. The local market range in FL is $16,799 to $19,655.

This vehicle has been on the lot for 19 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Sarasota, FL hatchbacks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Kia Soul against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Sarasota, FL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN KNDJ23AU8P7896096 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Kia Soul Market in FL

Comparable Vehicles

3,162

Average Price

$17,807

Price Range

$6,950–$41,990

Avg Days on Lot

Based on 3,162 comparable 2021-2025 Kia Soul listings in FL, the average asking price is $17,807. This listing at $17,595 is $212 below average (1% below market). Comparable prices in FL range from $6,950 to $41,990. Similar vehicles spend an average of 84 days on dealer lots in this market.