Is the $14,498 price on this 2020 Hyundai Tucson a good deal?

OAV rates this as Overpriced because the asking price of $14,498 is above the typical market range for this vehicle.

What is the average price for a 2020 Hyundai Tucson in WI?

Based on 298 comparable listings in WI, the average asking price for a 2018-2022 Hyundai Tucson is $17,601, with prices ranging from $8,995 to $27,548.

How long does a 2020 Hyundai Tucson typically stay on dealer lots?

Comparable Hyundai Tucson listings in WI spend an average of 34 days on dealer lots.

Where is this 2020 Hyundai Tucson located?

This vehicle is listed in Oconomowoc, WI 53066. VIN: KM8J23A40LU096268. Mileage: 95,589 miles.

What is the fair market price range for this 2020 Hyundai Tucson?

OAV's Price-to-Market analysis estimates the fair market range is $13,499 to $14,098, based on 15 comparable vehicles.

Vehicle Details

VINKM8J23A40LU096268

TrimSE

Exterior ColorWhite

DrivetrainFWD

Engine2.0L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot33

2020 Hyundai Tucson

Overpriced

$14,49895,589 miles

Oconomowoc, WI 53066

Market price position

Lowest comparable ($)

13,499

Highest comparable ($)

14,098

This vehicle's price ($)

14,498

$14,498 · $400 above market high

$13,499 – $14,098 comparable

Regional range: $13,499 – $14,098
vs. market high: + $400 (3% above)
Comparable vehicles: 15

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 13–58 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$13,499 – $14,098

Dealer Info

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Oconomowoc, WI

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About This 2020 Hyundai Tucson

Listing updated: May 15, 2026

Listed by a franchise dealer in Oconomowoc, WI · On lot for 33 days · VIN verifiable at NHTSA

This used 2020 Hyundai Tucson SE is listed at $14,498 by a franchise dealer in Oconomowoc, WI 53066. It has 95,589 miles on the odometer. The exterior color is White. It features a FWD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Overpriced — priced above market value. Based on 15 similar vehicles in the Oconomowoc market, the estimated market range is $13,499 to $14,098.

This vehicle has been on the lot for 33 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Oconomowoc, WI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2020 Hyundai Tucson against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Oconomowoc, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN KM8J23A40LU096268 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2020 Hyundai Tucson Market in WI

Comparable Vehicles

298

Average Price

$17,601

Price Range

$8,995–$27,548

Avg Days on Lot

Based on 298 comparable 2018-2022 Hyundai Tucson listings in WI, the average asking price is $17,601. This listing at $14,498 is $3,103 below average (18% below market). Comparable prices in WI range from $8,995 to $27,548. Similar vehicles spend an average of 34 days on dealer lots in this market.