Is the $36,495 price on this 2023 Toyota 4Runner a good deal?

OAV rates this as Overpriced because the asking price of $36,495 is above the typical market range for this vehicle.

What is the average price for a 2023 Toyota 4Runner in NC?

Based on 2,757 comparable listings in NC, the average asking price for a 2021-2025 Toyota 4Runner is $45,840, with prices ranging from $26,122 to $80,126.

How long does a 2023 Toyota 4Runner typically stay on dealer lots?

Comparable Toyota 4Runner listings in NC spend an average of 39 days on dealer lots.

Where is this 2023 Toyota 4Runner located?

This vehicle is listed in Winterville, NC 28590. VIN: JTEAU5JR4P5278413. Mileage: 54,714 miles.

What is the fair market price range for this 2023 Toyota 4Runner?

OAV's Price-to-Market analysis estimates the fair market range is $35,986 to $35,986, based on 3 comparable vehicles.

Vehicle Details

VINJTEAU5JR4P5278413

TrimTRD Sport

Exterior ColorGreen

DrivetrainRWD

Engine4.0L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot69

2023 Toyota 4Runner

TRD Sport

Unscored

$36,49554,714 mi

Winterville, NC 28590

Is this 2023 Toyota 4Runner TRD Sport a good deal?

OAV verdict: Unscored

Why: Listed at $36,495, comparable market range $35,986–$35,986, based on 3 comparable listings. Days on lot: 69 days (market average 39 days).

Market price position

Lowest comparable ($)

35,986

Highest comparable ($)

35,986

This vehicle's price ($)

36,495

$36,495 · $509 above the market benchmark

$35,986 — single data point

Regional range: $35,986 (3 listings)
vs. market high: + $509 (1% above)
Comparable vehicles: 3

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 15–54 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$35,986 – $35,986

Dealer Info

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Winterville, NC

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About This 2023 Toyota 4Runner

Listing updated: May 20, 2026

Listed by a franchise dealer in Winterville, NC · On lot for 69 days · VIN verifiable at NHTSA

This used 2023 Toyota 4Runner TRD Sport is listed at $36,495 by a franchise dealer in Winterville, NC 28590. It has 54,714 miles on the odometer. The exterior color is Green. It features a RWD drivetrain with a 4.0L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on 3 similar vehicles in the Winterville market, the estimated market range is $35,986 to $35,986.

This vehicle has been on the lot for 69 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Winterville, NC suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Toyota 4Runner against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Winterville, NC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTEAU5JR4P5278413 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Toyota 4Runner Market in NC

Comparable Vehicles

2,757

Average Price

$45,840

Price Range

$26,122–$80,126

Avg Days on Lot

Based on 2,757 comparable 2021-2025 Toyota 4Runner listings in NC, the average asking price is $45,840. This listing at $36,495 is $9,345 below average (20% below market). Comparable prices in NC range from $26,122 to $80,126. Similar vehicles spend an average of 39 days on dealer lots in this market.