2007 Toyota Prius

Listed by a franchise dealer in Madison, WI · On lot for 6 days · VIN verifiable at NHTSA

This used 2007 Toyota Prius Base is listed at $10,000 by a franchise dealer in Madison, WI 53719. It has 91,393 miles on the odometer. The exterior color is Blue. It features a FWD drivetrain with a 1.5L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on available similar vehicles in the Madison market, the estimated market range is $10,000 to $10,000.

This vehicle has been on the lot for 6 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this deal is rated

OAV compares this 2007 Toyota Prius against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

• Great Deal — priced below the typical range for comparable vehicles.
• Fair Price — priced within the expected range for comparable vehicles.
• Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Madison, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network. The VIN JTDKB20U177661250 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2007 Toyota Prius Market in WI

Based on 17 comparable 2005-2009 Toyota Prius listings in WI, the average asking price is $7,876. This listing at $10,000 is $2,124 above average (27% above market). Comparable prices in WI range from $5,000 to $10,000. Similar vehicles spend an average of 17 days on dealer lots in this market.

Similar Toyota Prius Listings in WI

2 comparable vehicles with similar year and mileage

2006 Toyota Prius

Madison, WI

$7,99580k mi

Fair Price

2005 Toyota Prius

Schofield, WI

$6,350120k mi

Fair Price